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Content AI with Social Planner

Content AI is an AI-powered writing assistant that can help generate content faster, easier, and better. It can be used to create content with specific tones and keywords and generate multiple variations.

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  1. What is the Content AI Guided Content Questions Feature?
  2. Key Benefits of Content AI Guided Content Questions
  3. How To Set Content AI-Guided Content Questions
  4. Step 1: Navigate to Social Planner
  5. Step 2: Create a New Post with Content AI
  6. Step 3: Choose Platform and Content Type
  7. Step 4: Review Brand Voice Fields
  8. Step 5: Answer Guided Questions
  9. Step 6: Generate and Review Content
  10. Frequently Asked Questions
Create high-quality, platform-specific social media content faster with GHL Customer Care’s new guided Content AI questions in Social Planner. This update streamlines your workflow, ensures brand consistency, and helps you generate more engaging posts tailored to each platform.

TABLE OF CONTENTS

What is the Content AI Guided Content Questions Feature?

The Content AI Guided Content Questions feature in Social Planner introduces an adaptive content generation experience. When creating a new post with Content AI, the form now dynamically adjusts its questions based on your selected social platform (like Facebook, Instagram, or LinkedIn) and content type (such as Post or Reel). This ensures you only answer the most relevant questions, making it easier to produce targeted, on-brand content for each channel.

Key Benefits of Content AI Guided Content Questions

  • Platform-Specific Guidance: Only see questions that matter for your chosen platform and content type, reducing clutter and confusion.
  • Brand Voice Consistency: Brand Voice fields are auto-filled to keep your messaging on-brand, but you can still customize as needed.
  • Streamlined Workflow: Mandatory fields are always visible, while optional questions are tucked away in a collapsible menu for a cleaner interface.
  • Clearer Content Goals: Guided questions help you define your message, content goal, and call-to-action (CTA) for each post.
  • Improved Engagement: Posts are more relevant and tailored, leading to better audience interaction and less manual editing.
  • Time Savings: Spend less time tweaking AI-generated content and more time engaging with your audience.

How To Set Content AI-Guided Content Questions

Setting up and using the new guided Content AI questions in Social Planner is simple and ensures your posts are optimized for each platform.

Step 1: Navigate to Social Planner

Go to the Marketing section in your GHL Customer Care dashboard and select Social Planner.

Step 1: Navigate to Social Planner (image 1 of 6) What this shows Go to the Marketing section in your GHL Customer Care dashboard and select Social Planner. What this shows Illustrates the "Step 1: Navigate to Social Planner" section of "Content AI with Social Planner". This screenshot appears in the "Step 1: Navigate to Social Planner" section of "Content AI with Social Planner". The text alongside this image reads: Go to the Marketing section in your GHL Customer Care dashboard and select Social Planner. Immediately after, the guide continues: After connecting your social account, click the + New Post button. In the dropdown menu, choose Content AI to launch the guided content creation experience. Image 1 of 6 Where to goGo to the Marketing section in your GHL Customer Care dashboard and select Social Planner.
Buttons and menus referenced MarketingSocial Planner
Next stepAfter connecting your social account, click the + New Post button. In the dropdown menu, choose Content AI to launch the guided content creation experience.

Step 2: Create a New Post with Content AI

After connecting your social account, click the + New Post button. In the dropdown menu, choose Content AI to launch the guided content creation experience.

Step 2: Create a New Post with Content AI (image 2 of 6) What this shows After connecting your social account, click the + New Post button. What this shows Illustrates the "Step 2: Create a New Post with Content AI" section of "Content AI with Social Planner". This screenshot appears in the "Step 2: Create a New Post with Content AI" section of "Content AI with Social Planner". The text alongside this image reads: After connecting your social account, click the + New Post button. In the dropdown menu, choose Content AI to launch the guided content creation experience. Immediately after, the guide continues: Select your desired social media platform (e.g., Facebook, Instagram, LinkedIn) and content type (Post, Reel, etc.). Image 2 of 6 What to chooseAfter connecting your social account, click the + New Post button. In the dropdown menu, choose Content AI to launch the guided content creation experience.
Buttons and menus referenced + New PostContent AI
Next stepSelect your desired social media platform (e.g., Facebook, Instagram, LinkedIn) and content type (Post, Reel, etc.).

Step 3: Choose Platform and Content Type

Select your desired social media platform (e.g., Facebook, Instagram, LinkedIn) and content type (Post, Reel, etc.).
Step 3: Choose Platform and Content Type (image 3 of 6) What this shows Select your desired social media platform (e.g., Facebook, Instagram, LinkedIn) and content type (Post, Reel, etc.). What this shows Illustrates the "Step 3: Choose Platform and Content Type" section of "Content AI with Social Planner". This screenshot appears in the "Step 3: Choose Platform and Content Type" section of "Content AI with Social Planner". The text alongside this image reads: Select your desired social media platform (e.g., Facebook, Instagram, LinkedIn) and content type (Post, Reel, etc.). Immediately after, the guide continues: Brand Voice fields will be auto-filled where possible. You can override these or add extra details to further customize your content. Image 3 of 6 What to fill inSelect your desired social media platform (e.g., Facebook, Instagram, LinkedIn) and content type (Post, Reel, etc.). Next stepBrand Voice fields will be auto-filled where possible. You can override these or add extra details to further customize your content.

Step 4: Review Brand Voice Fields

Brand Voice fields will be auto-filled where possible. You can override these or add extra details to further customize your content.

Step 4: Review Brand Voice Fields (image 4 of 6) What this shows Brand Voice fields will be auto-filled where possible. What this shows Illustrates the "Step 4: Review Brand Voice Fields" section of "Content AI with Social Planner". This screenshot appears in the "Step 4: Review Brand Voice Fields" section of "Content AI with Social Planner". The text alongside this image reads: Brand Voice fields will be auto-filled where possible. You can override these or add extra details to further customize your content. Immediately after, the guide continues: Fill out the mandatory fields, which are always visible. Expand the collapsible menu for optional questions if you want more control over your post details. Image 4 of 6 What this coversBrand Voice fields will be auto-filled where possible. You can override these or add extra details to further customize your content. Next stepFill out the mandatory fields, which are always visible. Expand the collapsible menu for optional questions if you want more control over your post details.

Step 5: Answer Guided Questions

Fill out the mandatory fields, which are always visible. Expand the collapsible menu for optional questions if you want more control over your post details.
Step 5: Answer Guided Questions (image 5 of 6) What this shows Fill out the mandatory fields, which are always visible. What this shows Illustrates the "Step 5: Answer Guided Questions" section of "Content AI with Social Planner". This screenshot appears in the "Step 5: Answer Guided Questions" section of "Content AI with Social Planner". The text alongside this image reads: Fill out the mandatory fields, which are always visible. Expand the collapsible menu for optional questions if you want more control over your post details. Immediately after, the guide continues: Click to generate your post. Review the AI-generated content, make any final tweaks, and schedule or publish as needed. Image 5 of 6 What to fill inFill out the mandatory fields, which are always visible. Expand the collapsible menu for optional questions if you want more control over your post details. Next stepClick to generate your post. Review the AI-generated content, make any final tweaks, and schedule or publish as needed.

Step 6: Generate and Review Content

Click to generate your post. Review the AI-generated content, make any final tweaks, and schedule or publish as needed. 

Step 6: Generate and Review Content (image 6 of 6) What this shows Click to generate your post. What this shows Illustrates the "Step 6: Generate and Review Content" section of "Content AI with Social Planner". This screenshot appears in the "Step 6: Generate and Review Content" section of "Content AI with Social Planner". The text alongside this image reads: Click to generate your post. Review the AI-generated content, make any final tweaks, and schedule or publish as needed. Immediately after, the guide continues: Q: Is the guided Content AI experience available for all post types in Social Planner? Image 6 of 6 How to confirmClick to generate your post. Review the AI-generated content, make any final tweaks, and schedule or publish as needed. Next stepQ: Is the guided Content AI experience available for all post types in Social Planner?

Frequently Asked Questions

Q: Is the guided Content AI experience available for all post types in Social Planner?
Currently, the guided Content AI experience is only available when you select the "Content AI" option in the New Post dropdown.
Q: Can I customize the Brand Voice fields for each post?
Yes, Brand Voice fields are auto-filled but can be overridden or edited for each individual post.
Q: What happens if I skip the optional questions?
Optional questions are not required, but answering them can help generate more tailored and effective content.
Q: Will the AI-generated content be different for each platform?
Yes, the guided questions and AI output are tailored to the selected platform and content type for maximum relevance.
Q: Can I use this feature for scheduling posts across multiple platforms at once?
You can create platform-specific content using Content AI, but each post is generated individually for its respective platform.
Q: Are there any additional costs for using the guided Content AI feature?
The guided Content AI experience is part of the existing Content AI offering. Standard Content AI usage limits and pricing apply.
Q: How do I provide feedback on the generated content?
After generating content, you can share your feedback directly within the Social Planner interface or through GHL Customer Care support channels.
Q: Can I revert to the previous content creation experience?
The new guided experience is currently available only through the Content AI option. Other post creation methods remain unchanged.

Frequently asked questions

What is the Content AI Guided Content Questions Feature?
The Content AI Guided Content Questions feature in Social Planner introduces an adaptive content generation experience. When creating a new post with Content AI, the form now dynamically adjusts its questions based on your selected social platform (like Facebook, Instagram, or LinkedIn) and content type (such as Post or Reel). This ensures you only answer the most relevant questions, making it easier to produce targeted, on-brand content for each channel.

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