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Social Planner - Track Social Performance Using Advance Analytics

Learn how to use GHL Customer Care Social Planner analytics to track weekly performance, interpret key metrics, and optimize your social media content strategy with data.

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  1. Where to Find Social Planner Advanced AnalyticsTo access the analytics dashboard, navigate to Marketing > Social Planner > Statistics.
  2. Supported Social Media Platforms and Limitations
  3. Filter by Platform and Account
  4. Available Reports and Metrics
  5. KPI Overview
  6. Social Post Performance
  7. Link Clicks by Socials
  8. Link Performance
  9. Number of Posts
  10. Engagement
  11. Impressions
  12. Post Reach
  13. Top Performing Posts
  14. Engagement Stats
  15. Gender Demography
  16. Frequently Asked Questions
  17. Related Articles

We are excited to announce Advanced Analytics within the Social Planner, offering enhanced analytics for your Facebook, Instagram, LinkedIn, Youtube, Pinterest, TikTok, GBP, Threads and Bluesky accounts. With this feature, you can now gain deeper insights into your social media performance across various metrics. This article will cover the available metrics, reports and platform‑specific limitations.

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What are Advanced Analytics in the Social Planner?

Advanced Analytics in GHL Customer Care’s Social Planner provide a consolidated view of your social performance across platforms so you can evaluate posting volume, visibility, and engagement in one place. Use these insights to identify what content performs best, compare platforms side by side, and refine your strategy with confidence. 

Supported platforms include: Facebook, Instagram, LinkedIn, YouTube, Pinterest, TikTok, Google Business Profile (GBP), Threads and Bluesky. The available metrics vary by platform.


Key Benefits of Social Planner Advanced Analytics

  • Comprehensive Social Media Insights: Track the number of posts, likes, comments, followers, impressions, and reach across many social media platforms from a single dashboard.
  • Visualize your Social Post Performance: Interactive graphs showcase post trends and weekly performance.
  • Engagement Breakdown: Get a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform.
  • Platform Comparisons: Identify which platform drives more engagement, helping you tailor your content strategy accordingly.
  • Impressions and Post Reach: Measure your content’s visibility with Reach and Impressions tracking.
  • Gender and Age Demographics: See your audience breakdown in terms of age groups and gender, providing valuable data to optimize your content for the right audience.

Where to Find Social Planner Advanced Analytics

To access the analytics dashboard, navigate to Marketing > Social Planner > Statistics.

Where to Find Social Planner Advanced AnalyticsTo access the analytics dashboard, navigate to Marketing > Social Planner > Statistics. (image 1 of 14) What this shows TABLE OF CONTENTS What are Advanced Analytics in the Social Planner? What this shows Illustrates the "Where to Find Social Planner Advanced AnalyticsTo access the analytics dashboard, navigate to Marketing > Social Planner > Statistics." section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Where to Find Social Planner Advanced AnalyticsTo access the analytics dashboard, navigate to Marketing > Social Planner > Statistics." section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: TABLE OF CONTENTS What are Advanced Analytics in the Social Planner? Advanced Analytics in GHL Customer Care’s Social Planner provide a consolidated view of your social performance across platforms so you can evaluate posting volume, visibility, and engagement in one place. Use these insights to…. Immediately after, the guide continues: Metric availability varies on each platform. Use the notes below to set expectations and keep analytics flowing without interruption. Image 1 of 14 What to fill inTABLE OF CONTENTS What are Advanced Analytics in the Social Planner? Advanced Analytics in GHL Customer Care’s Social Planner provide a consolidated view of your social performance across platforms so you can evaluate posting volume, visibility, and engagement in one place. Use these insights to identify what content performs best, compare platforms side by side, and refine your strategy with confidence. Supported platforms include: Facebook, Instagram, LinkedIn, YouTube, Pinterest, TikTok, Google Business Profile (GBP), Threads and Bluesky. The available metrics vary by platform. Key Benefits of Social Planner Advanced Analytics Next stepMetric availability varies on each platform. Use the notes below to set expectations and keep analytics flowing without interruption.

Supported Social Media Platforms and Limitations

Metric availability varies on each platform. Use the notes below to set expectations and keep analytics flowing without interruption.

Supported Platforms

Facebook, Instagram, LinkedIn, YouTube, Pinterest, TikTok, Google Business Profile (GBP), Threads and Bluesky.

Permissions and Reauthentication Alerts

Receive real-time alerts when your connected accounts require re-authentication to access analytics. This ensures continuous access to up-to-date insights without interruptions. Users will be able to see the statistics from the next day / when they reconnect their accounts with upgraded permissions.

Post Specific Statistics

Post Specific statistics are shown in the post details modal (Planner - List View)

  • Platforms supported: Facebook, Instagram, Tiktok personal, LinkedIn page.
  • Platforms to be supported: Youtube, Pinterest.
  • Platforms not supported: Google Business profile, TikTok Business, LinkedIn profile, communities.

Platform‑Specific Notes

TikTok

  • Only BUSINESS profiles are supported
  • May take 1 or 2 days to reflect data due to the TikTok API availability.

Pinterest

  • Takes n-2 days to reflect the correct data. (Similar behaviour is observed on hootsuite and other portals owing to API constraints)

LinkedIn

  • Only Linkedin pages are supported not the Linkedin profiles owing to API constraints.
  • Verify Total followers - Followers data will be available only until n-2 days (n being the current day).

Threads

  • Impressions and Post Reach not supported
  • No follower count, gender data, or advanced engagement metrics
  • T-1 day delay for the metrics except the post count

Bluesky

  • Impressions are supported
  • Follower metrics, demographics, and advanced engagement breakdowns not supported
  • T-1 day delay for the metrics except the post count
Demographics are not supported by any of the newly released Platforms

Metric Availability by Platform

MetricFacebookInstagramLinkedInYoutubePinterestTikTokGBPThreadsBluesky
No. of Posts✅✅✅✅✅✅❌✅✅
Likes✅✅✅✅❌✅❌✅✅
Comments✅✅✅✅❌✅❌✅✅
Followers✅✅✅✅❌✅❌✅✅
Impressions✅✅✅❌✅✅✅✅❌
Post Reach✅✅✅✅❌❌✅❌❌
Engagement✅✅✅✅❌✅❌✅✅
Top Performing Posts✅✅✅✅✅✅❌❌❌
Gender Demography❌✅*❌❌❌❌❌❌❌

*Instagram demographics require ≥ 100 followers; follower-related stats may be limited below that threshold.


Filter by Platform and Account

To filter based on accounts, open the dropdown in the upper-left and check the boxes for the accounts you want included in the metrics.

Filter by Platform and Account (image 2 of 14) What this shows Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics… What this shows Illustrates the "Filter by Platform and Account" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Filter by Platform and Account" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count. This part of the guide covers 4 fields, listed below. Immediately after, the guide continues: Track the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign. Image 2 of 14 What this coversImpressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count
Fields in this part of the guide Only BUSINESS profiles are supportedImpressions and Post Reach not supportedT-1 day delay for the metrics except the post countImpressions are supported
Buttons and menus referenced Demographic sDemographicMetric Availability by PlatformFilter by Platform and Accountcheck the boxesAllAvailable Reports and MetricsKPI OverviewSocial Post PerformanceLink Clicks by Socials
Next stepTrack the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign.
All 2 steps in this procedure
  1. Only BUSINESS profiles are supported
  2. May take 1 or 2 days to reflect data due to the TikTok API availability.

Use the selector bar on the left to filter results based on social media platform. Choose All for a cross‑platform rollup, or select a specific platform (e.g., Threads, Bluesky) to narrow results.

Filter by Platform and Account (image 3 of 14) What this shows Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics… What this shows Illustrates the "Filter by Platform and Account" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Filter by Platform and Account" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count. This part of the guide covers 4 fields, listed below. Immediately after, the guide continues: Track the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign. Image 3 of 14 What this coversImpressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count
Fields in this part of the guide Only BUSINESS profiles are supportedImpressions and Post Reach not supportedT-1 day delay for the metrics except the post countImpressions are supported
Buttons and menus referenced Demographic sDemographicMetric Availability by PlatformFilter by Platform and Accountcheck the boxesAllAvailable Reports and MetricsKPI OverviewSocial Post PerformanceLink Clicks by Socials
Next stepTrack the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign.
All 2 steps in this procedure
  1. Only BUSINESS profiles are supported
  2. May take 1 or 2 days to reflect data due to the TikTok API availability.

Available Reports and Metrics

Tip: Hover over the tooltip (i) next to any metric for definitions, supported platforms, and time‑range details.

KPI Overview

Track the number of posts, likes, followers, impressions and comments across all platforms at a glance.

  • Number of Posts: Total number of posts published across all selected social accounts.
  • Total Likes: Total likes on posts published across all selected accounts.
  • Total Followers: Total unique followers who joined across all selected social accounts.
  • Impressions: Total unique impressions on published posts across all selected social accounts.
  • Comments: Total count of comments on published posts across all selected social accounts.
KPI Overview (image 4 of 14) What this shows Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics… What this shows Illustrates the "KPI Overview" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "KPI Overview" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count. This part of the guide covers 4 fields, listed below. Immediately after, the guide continues: Track the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign. Image 4 of 14 What this coversImpressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count
Fields in this part of the guide Only BUSINESS profiles are supportedImpressions and Post Reach not supportedT-1 day delay for the metrics except the post countImpressions are supported
Buttons and menus referenced Demographic sDemographicMetric Availability by PlatformFilter by Platform and Accountcheck the boxesAllAvailable Reports and MetricsKPI OverviewSocial Post PerformanceLink Clicks by Socials
Next stepTrack the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign.
All 2 steps in this procedure
  1. Only BUSINESS profiles are supported
  2. May take 1 or 2 days to reflect data due to the TikTok API availability.

Social Post Performance

Visualize your Social Post Performance with an interactive graph, showcasing published posts (bars) alongside daily totals for impressions, likes, and comments (lines) so you can track posting trends and weekly performance at a glance.

  • Bar Graph (Weekly Posts): Show the number of posts published per week across all selected social media platforms.
  • Line Graph (Engagement): The overlaying line graphs represent the total number of interactions (comments, likes, and shares) per day, regardless of when the posts were published.
Social Post Performance (image 5 of 14) What this shows Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics… What this shows Illustrates the "Social Post Performance" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Social Post Performance" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count. This part of the guide covers 4 fields, listed below. Immediately after, the guide continues: Track the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign. Image 5 of 14 What this coversImpressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count
Fields in this part of the guide Only BUSINESS profiles are supportedImpressions and Post Reach not supportedT-1 day delay for the metrics except the post countImpressions are supported
Buttons and menus referenced Demographic sDemographicMetric Availability by PlatformFilter by Platform and Accountcheck the boxesAllAvailable Reports and MetricsKPI OverviewSocial Post PerformanceLink Clicks by Socials
Next stepTrack the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign.
All 2 steps in this procedure
  1. Only BUSINESS profiles are supported
  2. May take 1 or 2 days to reflect data due to the TikTok API availability.

The total number of link clicks from posts published across all selected social accounts by social platform.

Important: Tracking is available only for shortened links created through the Social Planner. Click here for more information on the link shortener.
Link Clicks by Socials (image 6 of 14) What this shows Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics… What this shows Illustrates the "Link Clicks by Socials" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Link Clicks by Socials" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Impressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count. This part of the guide covers 4 fields, listed below. Immediately after, the guide continues: Track the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign. Image 6 of 14 What this coversImpressions and Post Reach not supported No follower count, gender data, or advanced engagement metrics T-1 day delay for the metrics except the post count
Fields in this part of the guide Only BUSINESS profiles are supportedImpressions and Post Reach not supportedT-1 day delay for the metrics except the post countImpressions are supported
Buttons and menus referenced Demographic sDemographicMetric Availability by PlatformFilter by Platform and Accountcheck the boxesAllAvailable Reports and MetricsKPI OverviewSocial Post PerformanceLink Clicks by Socials
Next stepTrack the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign.
All 2 steps in this procedure
  1. Only BUSINESS profiles are supported
  2. May take 1 or 2 days to reflect data due to the TikTok API availability.

Track the performance of your shortened links across all social platforms, including total clicks per link belonging to a campaign.

Important: Tracking is available only for shortened links created through the Social Planner. Click here for more information on the link shortener.
Link Performance (image 7 of 14) What this shows Important: Tracking is available only for shortened links created through the Social Planner. What this shows Illustrates the "Link Performance" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Link Performance" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Important: Tracking is available only for shortened links created through the Social Planner. Click here for more information on the link shortener. Immediately after, the guide continues: This depicts the platform-wise total number of posts published across all selected social accounts. It shows the current week's posts compared to the previous week's. Image 7 of 14 What to clickImportant: Tracking is available only for shortened links created through the Social Planner. Click here for more information on the link shortener. Next stepThis depicts the platform-wise total number of posts published across all selected social accounts. It shows the current week's posts compared to the previous week's.

Number of Posts

This depicts the platform-wise total number of posts published across all selected social accounts. It shows the current week's posts compared to the previous week's.

Number of Posts (image 8 of 14) What this shows This depicts the platform-wise total number of posts published across all selected social accounts. What this shows Illustrates the "Number of Posts" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Number of Posts" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: This depicts the platform-wise total number of posts published across all selected social accounts. It shows the current week's posts compared to the previous week's. Immediately after, the guide continues: The unique number of likes, comments, and shares received by posts published broken down by platform. The engagement percentage reflects the change in this week's data compared to the previous week. Image 8 of 14 What this coversThis depicts the platform-wise total number of posts published across all selected social accounts. It shows the current week's posts compared to the previous week's. Next stepThe unique number of likes, comments, and shares received by posts published broken down by platform. The engagement percentage reflects the change in this week's data compared to the previous week.

Engagement

The unique number of likes, comments, and shares received by posts published broken down by platform. The engagement percentage reflects the change in this week's data compared to the previous week.

Engagement (image 9 of 14) What this shows The unique number of likes, comments, and shares received by posts published broken down by platform. What this shows Illustrates the "Engagement" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Engagement" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: The unique number of likes, comments, and shares received by posts published broken down by platform. The engagement percentage reflects the change in this week's data compared to the previous week. Immediately after, the guide continues: Impressions shows the number of times any published post was displayed on a person's screen. Impression percentage reflects change in this week's data compared to the previous week. Image 9 of 14 What this coversThe unique number of likes, comments, and shares received by posts published broken down by platform. The engagement percentage reflects the change in this week's data compared to the previous week. Next stepImpressions shows the number of times any published post was displayed on a person's screen. Impression percentage reflects change in this week's data compared to the previous week.

Impressions

Impressions shows the number of times any published post was displayed on a person's screen. Impression percentage reflects change in this week's data compared to the previous week.

Impressions (image 10 of 14) What this shows Impressions shows the number of times any published post was displayed on a person's screen. What this shows Illustrates the "Impressions" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Impressions" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Impressions shows the number of times any published post was displayed on a person's screen. Impression percentage reflects change in this week's data compared to the previous week. Immediately after, the guide continues: Analyze post reach to understand the number of people who have seen any content from your page/account/about your page on their screen. This includes posts, check-ins, ads, social information from people who interact with your page, and…. Image 10 of 14 What this coversImpressions shows the number of times any published post was displayed on a person's screen. Impression percentage reflects change in this week's data compared to the previous week. Next stepAnalyze post reach to understand the number of people who have seen any content from your page/account/about your page on their screen. This includes posts, check-ins, ads, social information from people who interact with your page, and more. The post reach percentage reflects the change in this week's data compared to the previous week.

Post Reach

Analyze post reach to understand the number of people who have seen any content from your page/account/about your page on their screen. This includes posts, check-ins, ads, social information from people who interact with your page, and more. The post reach percentage reflects the change in this week's data compared to the previous week. 

For Google Business Profile, this number reflects the total number of Call Clicks, Website Clicks, Food orders, Bookings, Food Menu Clicks and Direction Requests.

Post Reach (image 11 of 14) What this shows For Google Business Profile, this number reflects the total number of Call Clicks, Website Clicks, Food orders, Bookings, Food Menu Clicks… What this shows Illustrates the "Post Reach" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Post Reach" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: For Google Business Profile, this number reflects the total number of Call Clicks, Website Clicks, Food orders, Bookings, Food Menu Clicks and Direction Requests. Immediately after, the guide continues: Use this report to see your top all-time posts. Top-performing posts are the posts with the highest number of likes among published social posts from the social planner. Click the Eye icon next to any post to view that post within the…. Image 11 of 14 What this coversFor Google Business Profile, this number reflects the total number of Call Clicks, Website Clicks, Food orders, Bookings, Food Menu Clicks and Direction Requests. Next stepUse this report to see your top all-time posts. Top-performing posts are the posts with the highest number of likes among published social posts from the social planner. Click the Eye icon next to any post to view that post within the Social Media platform.

Top Performing Posts

Use this report to see your top all-time posts. Top-performing posts are the posts with the highest number of likes among published social posts from the social planner. Click the Eye icon next to any post to view that post within the Social Media platform.

Top Performing Posts (image 12 of 14) What this shows Use this report to see your top all-time posts. What this shows Illustrates the "Top Performing Posts" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Top Performing Posts" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Use this report to see your top all-time posts. Top-performing posts are the posts with the highest number of likes among published social posts from the social planner. Click the Eye icon next to any post to view that post within the Social Media platform. Immediately after, the guide continues: Get a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform. Use the selector ribbon to switch between Total Engagement, Total Followers and Total Likes. This report can be used to…. Image 12 of 14 What to clickUse this report to see your top all-time posts. Top-performing posts are the posts with the highest number of likes among published social posts from the social planner. Click the Eye icon next to any post to view that post within the Social Media platform. Next stepGet a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform. Use the selector ribbon to switch between Total Engagement, Total Followers and Total Likes. This report can be used to identify which platforms best drive engagement, helping you tailor your content strategy accordingly.

Engagement Stats

Get a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform. Use the selector ribbon to switch between Total Engagement, Total Followers and Total Likes. This report can be used to identify which platforms best drive engagement, helping you tailor your content strategy accordingly.

Engagement Stats (image 13 of 14) What this shows Get a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform. What this shows Illustrates the "Engagement Stats" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Engagement Stats" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Get a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform. Use the selector ribbon to switch between Total Engagement, Total Followers and Total Likes. This report can be used to identify which platforms best drive engagement, helping you tailor…. Immediately after, the guide continues: Use this report to dive into detailed demographic data, including the gender distribution (male, female, and unknown) and age range insights. Demographic data is only available for those viewers who has shared the data for calculation to…. Image 13 of 14 What this coversGet a detailed view of engagement metrics such as total likes, comments, and shares, broken down per platform. Use the selector ribbon to switch between Total Engagement, Total Followers and Total Likes. This report can be used to identify which platforms best drive engagement, helping you tailor your content strategy accordingly. Next stepUse this report to dive into detailed demographic data, including the gender distribution (male, female, and unknown) and age range insights. Demographic data is only available for those viewers who has shared the data for calculation to the respective Social Media Platforms.

Gender Demography

Use this report to dive into detailed demographic data, including the gender distribution (male, female, and unknown) and age range insights. Demographic data is only available for those viewers who has shared the data for calculation to the respective Social Media Platforms.

Important: This metric is not available for Instagram users with fewer than 100 followers.
Gender Demography (image 14 of 14) What this shows Important: This metric is not available for Instagram users with fewer than 100 followers. What this shows Illustrates the "Gender Demography" section of "Social Planner - Track Social Performance Using Advance Analytics". This screenshot appears in the "Gender Demography" section of "Social Planner - Track Social Performance Using Advance Analytics". The text alongside this image reads: Important: This metric is not available for Instagram users with fewer than 100 followers. Immediately after, the guide continues: Q: What types of metrics can I track using Social Planner analytics? You can track various metrics, including engagement rates, post reach, impressions, clicks, and overall performance of your social media content. This data helps you…. Image 14 of 14 What this coversImportant: This metric is not available for Instagram users with fewer than 100 followers. Next stepQ: What types of metrics can I track using Social Planner analytics? You can track various metrics, including engagement rates, post reach, impressions, clicks, and overall performance of your social media content. This data helps you assess the effectiveness of your strategies.

Frequently Asked Questions

Q: What types of metrics can I track using Social Planner analytics?
You can track various metrics, including engagement rates, post reach, impressions, clicks, and overall performance of your social media content. This data helps you assess the effectiveness of your strategies.

Q: Is there a way to compare the performance of different posts?
Yes, the analytics dashboard allows you to compare the performance of individual posts over time, helping you identify trends and determine which types of content resonate best with your audience.

Q: Can I export the analytics data for reporting purposes?
No, Social Planner currently doesn't provide option to export your analytics but we plan to support this in coming quarters for exporting data in various formats, making it easy to create reports and share insights with your team or stakeholders.

Q:How often is the analytics data updated?
The analytics data is typically updated in real time, allowing you to monitor your social media performance continuously and make timely adjustments to your strategy.

Q: Are there any tips for interpreting the analytics data effectively?
When interpreting analytics data, focus on key performance indicators (KPIs) that align with your goals. Look for patterns over time, compare similar posts, and consider external factors that may influence engagement.

Q: What time range can I view in Social Planner Analytics?
You can currently view analytics data on a weekly basis only.


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