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Understand the key differences between Free and Premium Prospecting in GHL Customer Care and choose the right option for your agency’s needs. This guide breaks down features, capabilities, and ideal use cases for each tier, helping you make informed decisions about lead generation, client outreach, and scaling your prospecting efforts.
Prospecting is the process of identifying and evaluating potential customers who are likely to benefit from your services. In GHL Customer Care, Prospecting is an intelligent lead generation tool that helps you discover high-quality leads, analyze their marketing readiness, and uncover opportunities to pitch your services — all from within your dashboard.
What is GHL Customer Care Prospecting?
GHL Customer Care’s Prospecting tool is built to automate and simplify your lead generation efforts. Instead of manually searching for businesses and running audits, you can now:
Find and evaluate leads using business data and AI
Generate audit reports for each lead, showcasing gaps in their marketing presence
Use this data to upsell services, demonstrate your value, and build your pipeline faster
You can access Prospecting in two ways:
Basic (Free Tier)
Premium (Paid Subscription)
What is GHL Customer Care Prospecting? (image 1 of 4)What this shows Basic (Free Tier) Premium (Paid Subscription)What this showsIllustrates the "What is GHL Customer Care Prospecting?" section of "Free vs Premium Prospecting in GHL Customer Care".This screenshot appears in the "What is GHL Customer Care Prospecting?" section of "Free vs Premium Prospecting in GHL Customer Care". The text alongside this image reads: Basic (Free Tier) Premium (Paid Subscription). This part of the guide covers 2 fields, listed below. Immediately after, the guide continues: Here is a Detailed article here.Image 1 of 4What this coversBasic (Free Tier) Premium (Paid Subscription)
Fields in this part of the guideBasic (Free Tier)Premium (Paid Subscription)
Buttons and menus referencedFind and evaluate leadsGenerate audit reportsupsell servicestwo waysBasic (Free Tier)Premium (Paid Subscription)
Next stepHere is a Detailed article here.All 3 steps in this procedure
Find and evaluate leads using business data and AI
Generate audit reports for each lead, showcasing gaps in their marketing presence
Use this data to upsell services, demonstrate your value, and build your pipeline faster
How to Start with Prospecting in GHL Customer Care
Basic Free Prospecting – Explore Before You Upgrade
If you're just getting started or want to test the tool, the Free Tier gives you access to essential features.
How to Access in Agency:
Navigate to your Agency Dashboard
Click on the “Prospecting” tab in the left sidebar
Click “Continue with Free”
How to Access in Sub Account Free or Basic Prospecting in sub account only available to sub accounts marked as 'Agency Sub Account' - and this option is currently available in $497 plan
No more caps — prospect and generate reports without limits.
2. Report refresh
You can update and regenerate your existing reports once per week!
3. AI-Powered Prospecting
Let AI automatically discover qualified leads based on your target area and niche.
AI delivers ready-to-use Premium Reports directly to your dashboard every few days.
4. Website Performance Audits
See how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.)
Identify gaps and offer fixes as part of your pitch.
What Do You Get with Premium Prospecting? (image 2 of 4)What this shows See how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch.What this showsIllustrates the "What Do You Get with Premium Prospecting?" section of "Free vs Premium Prospecting in GHL Customer Care".This screenshot appears in the "What Do You Get with Premium Prospecting?" section of "Free vs Premium Prospecting in GHL Customer Care". The text alongside this image reads: See how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch. Immediately after, the guide continues: View geographical visibility of your prospect’s keywords See top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool.Image 2 of 4What this coversSee how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch.Next stepView geographical visibility of your prospect’s keywords See top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool
What Do You Get with Premium Prospecting? (image 3 of 4)What this shows See how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch.What this showsIllustrates the "What Do You Get with Premium Prospecting?" section of "Free vs Premium Prospecting in GHL Customer Care".This screenshot appears in the "What Do You Get with Premium Prospecting?" section of "Free vs Premium Prospecting in GHL Customer Care". The text alongside this image reads: See how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch. Immediately after, the guide continues: View geographical visibility of your prospect’s keywords See top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool.Image 3 of 4What this coversSee how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch.Next stepView geographical visibility of your prospect’s keywords See top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool
Local SEO Heatmaps & Ranking
View geographical visibility of your prospect’s keywords
Step 2 of 2: See top-ranking competitors on the map for each pin location For more…What this shows Step 2 of 2: See top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting ToolWhat this showsShows what this covers for step 2 of 2 in the "Local SEO Heatmaps & Ranking" section of "Free vs Premium Prospecting in GHL Customer Care".This screenshot accompanies step 2 of 2 in the "Local SEO Heatmaps & Ranking" section of "Free vs Premium Prospecting in GHL Customer Care". At this point in the walkthrough you see top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool. This part of the guide covers 1 field, listed below.Step 2 of 2Image 4 of 4What this coversSee top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool
Fields in this part of the guideView geographical visibility of your prospect’s keywords
Buttons and menus referencedgeographical visibility
All 2 steps in this procedure
View geographical visibility of your prospect’s keywords
See top-ranking competitors on the map for each pin location For more visit: How to Use SEO Heatmaps in GHL Customer Care’s Prospecting Tool this image
Lead Generation Widget
Embed the audit as a lead magnet on your website
Fully customizable to match your brand style
CRM & Outreach Integrations (Only available in Sub Accounts)
Send prospects into your GHL Customer Care CRM, Opportunities pipeline, and Workflows
Reach out via Email and SMS directly from your CRM
Get AI-recommended message templates for quick follow-ups
Automation Support (Only available in Sub Accounts)
Trigger workflows as soon as a new prospect is generated. You can:
Prospecting is the process of identifying and evaluating potential customers who are likely to benefit from your services. In GHL Customer Care, Prospecting is an intelligent lead generation tool that helps you discover high-quality leads , analyze their marketing readiness , and uncover opportunities to pitch your services — all from within your dashboard.
What is GHL Customer Care Prospecting?
GHL Customer Care’s Prospecting tool is built to automate and simplify your lead generation efforts. Instead of manually searching for businesses and running audits, you can now: Find and evaluate leads using business data and AI Generate audit reports for each lead, showcasing gaps in their marketing presence Use this data to upsell services , demonstrate your value, and build your pipeline faster You can access Prospecting in two ways : Basic (Free Tier) Premium (Paid Subscription)
What Do You Get with Premium Prospecting?
Here’s what makes Premium truly powerful: 1. Unlimited Reports per Month No more caps — prospect and generate reports without limits. 2. Report refresh You can update and regenerate your existing reports once per week! 3. AI-Powered Prospecting Let AI automatically discover qualified leads based on your target area and niche. AI delivers ready-to-use Premium Reports directly to your dashboard every few days. 4. Website Performance Audits See how your prospect’s website performs (speed, SEO, mobile-friendliness, etc.) Identify gaps and offer fixes as part of your pitch.
