This trigger fires when there is a comment on your Facebook post(s). TABLE OF CONTENTS What Is The Trigger - Facebook Comment(s) On A Post? Where To Find…
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Each image has a one line explanation. Switch to full detail for the step it belongs to, the fields and buttons involved, examples and the whole procedure.
Where To Find This Trigger (image 1 of 11)What this shows Navigate to Automations > Workflows > Workflow Builder > Triggers > Facebook/Instagram Events.What this showsIllustrates the "Where To Find This Trigger" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Where To Find This Trigger" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Navigate to Automations > Workflows > Workflow Builder > Triggers > Facebook/Instagram Events. The navigation path used here is Automations > Workflows > Workflow Builder > Triggers > Facebook. Immediately after, the guide continues: There are four (4) primary components of the Workflow Trigger - Facebook Comment(s) On A Post.Path: Automations > Workflows > Workflow Builder > Triggers > FacebookImage 1 of 11Where to goNavigate to Automations > Workflows > Workflow Builder > Triggers > Facebook/Instagram Events.Next stepThere are four (4) primary components of the Workflow Trigger - Facebook Comment(s) On A Post:Where To Find This Trigger (image 2 of 11)What this shows Navigate to Automations > Workflows > Workflow Builder > Triggers > Facebook/Instagram Events.What this showsIllustrates the "Where To Find This Trigger" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Where To Find This Trigger" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Navigate to Automations > Workflows > Workflow Builder > Triggers > Facebook/Instagram Events. The navigation path used here is Automations > Workflows > Workflow Builder > Triggers > Facebook. Immediately after, the guide continues: There are four (4) primary components of the Workflow Trigger - Facebook Comment(s) On A Post.Path: Automations > Workflows > Workflow Builder > Triggers > FacebookImage 2 of 11Where to goNavigate to Automations > Workflows > Workflow Builder > Triggers > Facebook/Instagram Events.Next stepThere are four (4) primary components of the Workflow Trigger - Facebook Comment(s) On A Post:
Components
There are four (4) primary components of the Workflow Trigger - Facebook Comment(s) On A Post:
Choose A Workflow Trigger: By default this option is set to this trigger. You can change it to a different trigger if you want.
Workflow Trigger Name: By default this is just the name of the trigger. You can edit this to give it a clearer name that is visible in the Workflow.
Filters: This is where you select the criteria for firing the trigger in the right situation. More details in the next section.
Track First Level Comments Only: This toggle, when off, will allow the trigger to fire for all nested comments. When it is toggled on, then the trigger will only fire for the top (first) comment, not for comments under that comment.
Components (image 3 of 11)What this shows Choose A Workflow Trigger: By default this option is set to this trigger.What this showsIllustrates the "Components" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Components" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Choose A Workflow Trigger: By default this option is set to this trigger. You can change it to a different trigger if you want. Workflow Trigger Name: By default this is just the name of the trigger. You can edit this to give it a clearer name that is visible in the Workflow. Filters: This is…. Immediately after, the guide continues: Detailed description of the filters.Image 3 of 11What to chooseChoose A Workflow Trigger: By default this option is set to this trigger. You can change it to a different trigger if you want. Workflow Trigger Name: By default this is just the name of the trigger. You can edit this to give it a clearer name that is visible in the Workflow. Filters: This is where you select the criteria for firing the trigger in the right situation. More details in the next section. Track First Level Comments Only: This toggle, when off, will allow the trigger to fire for all nested comments. When it is toggled on, then the trigger will only fire for the top (first) comment, not for comments under that comment.Next stepDetailed description of the filters:All 4 steps in this procedure
Choose A Workflow Trigger: By default this option is set to this trigger. You can change it to a different trigger if you want.
Workflow Trigger Name: By default this is just the name of the trigger. You can edit this to give it a clearer name that is visible in the Workflow.
Filters: This is where you select the criteria for firing the trigger in the right situation. More details in the next section.
Track First Level Comments Only: This toggle, when off, will allow the trigger to fire for all nested comments. When it is toggled on, then the trigger will only fire for the top (first) comment, not for comments under that comment.
Filters
Detailed description of the filters:
Filter Level 1
Options
Page Is
List of your account's pages
Post Type
Published Post (all posts on your business page)
Custom Post (enter a URL)
Post is
List of the posts that match your Page Is + Post Type settings
Contains Phrase
Phrase = "I bought from you" Comment = "I bought from you yesterday" --> Pass Comment = "I bought one from you" --> Fail Comment = "how much" --> Fail
Exact Match
Phrase = "I bought from you" Comment = "I bought from you" --> Pass Comment = "I bought from you yesterday" --> Fail Comment = "I bought one from you" --> Fail
Page Is + Post Type + Post Is
First select the page from Page Is, then select the type of post from Post Type, then you can select the post itself from Post Is.
Step 1: Select the Page. Select Standard Fields > Page Is and then the page from the list.
Page Is + Post Type + Post Is (image 4 of 11)What this shows Step 1: Select the Page.What this showsIllustrates the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Step 1: Select the Page. Select Standard Fields > Page Is and then the page from the list. The navigation path used here is Select Standard Fields > Page Is. Immediately after, the guide continues: Step 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL.Path: Select Standard Fields > Page IsImage 4 of 11What to chooseStep 1: Select the Page. Select Standard Fields > Page Is and then the page from the list.
Buttons and menus referencedStep 1: Select the Page.Step 2: Select the post type.Step 3: Identify the exact post.
Next stepStep 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL.Page Is + Post Type + Post Is (image 5 of 11)What this shows Step 1: Select the Page.What this showsIllustrates the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Step 1: Select the Page. Select Standard Fields > Page Is and then the page from the list. The navigation path used here is Select Standard Fields > Page Is. Immediately after, the guide continues: Step 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL.Path: Select Standard Fields > Page IsImage 5 of 11What to chooseStep 1: Select the Page. Select Standard Fields > Page Is and then the page from the list.
Buttons and menus referencedStep 1: Select the Page.Step 2: Select the post type.Step 3: Identify the exact post.
Next stepStep 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL.
Step 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL.
Page Is + Post Type + Post Is (image 6 of 11)What this shows Step 2: Select the post type.What this showsIllustrates the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Step 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL. Immediately after, the guide continues: Step 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL.Image 6 of 11What to fill inStep 2: Select the post type. Select Published Post to pick from a list or Custom Post to enter a URL.
Buttons and menus referencedStep 1: Select the Page.Step 2: Select the post type.Step 3: Identify the exact post.
Next stepStep 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL.
Step 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL.
Page Is + Post Type + Post Is (image 7 of 11)What this shows Step 3: Identify the exact post.What this showsIllustrates the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Step 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL. Immediately after, the guide continues: After you have identified the exact post, you can use either the Contains Phrase filter or the Exact Match filter.Image 7 of 11What to fill inStep 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL.
Buttons and menus referencedStep 1: Select the Page.Step 2: Select the post type.Step 3: Identify the exact post.
Next stepAfter you have identified the exact post, you can use either the Contains Phrase filter or the Exact Match filter.Page Is + Post Type + Post Is (image 8 of 11)What this shows Step 3: Identify the exact post.What this showsIllustrates the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Page Is + Post Type + Post Is" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Step 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL. Immediately after, the guide continues: After you have identified the exact post, you can use either the Contains Phrase filter or the Exact Match filter.Image 8 of 11What to fill inStep 3: Identify the exact post. If you used Published Post, then pick from the list, and if you used Custom Post, enter the direct URL.
Buttons and menus referencedStep 1: Select the Page.Step 2: Select the post type.Step 3: Identify the exact post.
Next stepAfter you have identified the exact post, you can use either the Contains Phrase filter or the Exact Match filter.
Contains Phrase OR Exact Match
After you have identified the exact post, you can use either the Contains Phrase filter or the Exact Match filter.
Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide.
Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide.
Contains Phrase OR Exact Match (image 9 of 11)What this shows Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide.What this showsIllustrates the "Contains Phrase OR Exact Match" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Contains Phrase OR Exact Match" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide. Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide. Immediately after, the guide continues: You can use the toggle to turn on/off 1st level comment only.Image 9 of 11What to fill inContains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide. Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide.Next stepYou can use the toggle to turn on/off 1st level comment only.All 2 steps in this procedure
Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide.
Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide.
Contains Phrase OR Exact Match (image 10 of 11)What this shows Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide.What this showsIllustrates the "Contains Phrase OR Exact Match" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Contains Phrase OR Exact Match" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide. Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide. Immediately after, the guide continues: You can use the toggle to turn on/off 1st level comment only.Image 10 of 11What to fill inContains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide. Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide.Next stepYou can use the toggle to turn on/off 1st level comment only.All 2 steps in this procedure
Contains Phrase: the trigger will fire if the body of the comment contains one of the exact text strings you provide.
Exact Match: the trigger will fire if the entire body of the comment exactly matches one of the text strings you provide.
Track First Level Comment Only
You can use the toggle to turn on/off 1st level comment only.
Toggle On: the trigger will only fire for the first comment in a chain, not for comments under a comment.
Toggle Off: the trigger will fire for any comment, even if it's nested under other comments.
Track First Level Comment Only (image 11 of 11)What this shows Toggle On: the trigger will only fire for the first comment in a chain, not for comments under a comment.What this showsIllustrates the "Track First Level Comment Only" section of "Workflow Trigger - Facebook Comment(s) On A Post".This screenshot appears in the "Track First Level Comment Only" section of "Workflow Trigger - Facebook Comment(s) On A Post". The text alongside this image reads: Toggle On: the trigger will only fire for the first comment in a chain, not for comments under a comment. Toggle Off: the trigger will fire for any comment, even if it's nested under other comments. Immediately after, the guide continues: Q: Can the trigger Facebook Comment(s) on post work for Instagram?Image 11 of 11What to chooseToggle On: the trigger will only fire for the first comment in a chain, not for comments under a comment. Toggle Off: the trigger will fire for any comment, even if it's nested under other comments.Next stepQ: Can the trigger Facebook Comment(s) on post work for Instagram?All 2 steps in this procedure
Toggle On: the trigger will only fire for the first comment in a chain, not for comments under a comment.
Toggle Off: the trigger will fire for any comment, even if it's nested under other comments.
Frequently Asked Questions
Q: Can the trigger Facebook Comment(s) on post work for Instagram?
A: No, this trigger only works for Facebook. You can use the identical Instagram Comment(s) on post trigger for Instagram.
Q: What actions should I use with the trigger Facebook Comment(s) on post?
A: Use the Recipe Facebook Comment Automation to see an example of how to use this trigger in a workflow. Review the article Facebook & Instagram Comment Automation and the actions Reply In Comment and Facebook Interactive Messenger.
Q: Can the Comment On Post trigger create an infinite loop?
A: No, automatic comments will not create an infinite loop. The workflow triggers automatically ignore any comments posted by workflow actions.
