# How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide! > Learn to set up quiz categories, assign points, and show dynamic result messages in GHL Customer Care. This guide helps you deliver personalized quiz scoring. - Source: https://docs.ghlcustomercare.com/docs/sites/quizzes/how-to-assign-categories-and-scoring-in-quizzes-with-dynamic-result-messages-a-c - Section: Sites / Quizzes - Reading time: 6 min - Images: 7, each explained below - Modified on Thu, 11 Dec, 2025 at 2:08 AM --- This feature in **quizzes** allows you to assign scores to answers and categorize them. This helps in generating useful quiz results, such as assessments, recommendations, or segmentation based on responses and now display personalized result messages based on scoring ranges. This is perfect for assessments, personality quizzes, onboarding surveys, and more. --- **TABLE OF CONTENTS** - [How to Add Scores in Quizzes](#how-to-add-scores-in-quizzes) - [Step 1: Create or Edit a Quiz](#step-1-create-or-edit-a-quiz) - [Step 2: Add Questions to the Quiz](#step-2-add-questions-to-the-quiz) - [Step 3: Assign Scores to Categories](#step-3-assign-scores-to-categories) - [Step 4: Save and Preview](#step-4-save-and-preview) - [How Quiz Scoring Works](#how-quiz-scoring-works) - [Add Dynamic Result Messages by Score Ranges](#add-dynamic-result-messages-by-score-ranges) - [Build the Result Page from Scratch](#build-the-result-page-from-scratch) - Advanced Options: Show Winning Categories Only - [Best Practices](#best-practices) --- # **How to Add Scores in Quizzes** ## Step 1: Create or Edit a Quiz 1. Log into your account. 2. Navigate to Sites >  Quizzes. 3. Select an existing quiz or click + New Quiz to create a new one. ![Step 1: Create or Edit a Quiz (image 1 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049005153/original/Glec9ZtQbZzu4KrQgDaNSJ0flyWbUSLmsQ.png) **Step 1: Create or Edit a Quiz (image 1 of 7)** This screenshot appears in the "Step 1: Create or Edit a Quiz" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". The text alongside this image reads: Log into your account. Navigate to Sites > Quizzes. Select an existing quiz or click + New Quiz to create a new one. The navigation path used here is Sites > Quizzes. Immediately after, the guide continues: Click Add Question and choose a question type (Single Choice, Multiple Choice, Dropdown, etc.). Enter the question and possible answer choices. For each answer choice, assign a score value based on how much weight it carries. - Path: Sites > Quizzes - What to choose: Log into your account. Navigate to Sites > Quizzes. Select an existing quiz or click + New Quiz to create a new one. - Next: Click Add Question and choose a question type (Single Choice, Multiple Choice, Dropdown, etc.). Enter the question and possible answer choices. For each answer choice, assign a score value based on how much weight it carries. Full procedure: 1. Log into your account. 2. Navigate to Sites > Quizzes. 3. Select an existing quiz or click + New Quiz to create a new one. --- ## Step 2: Add Questions to the Quiz 1. Click Add Question and choose a question type (Single Choice, Multiple Choice, Dropdown, etc.). 2. Enter the question and possible answer choices. 3. For each answer choice, assign a score value based on how much weight it carries. ![Step 2: Add Questions to the Quiz (image 2 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049005260/original/OSmBr7KC7eIzXEetxYJmy7f_9KbDU1L_5w.png) **Step 2: Add Questions to the Quiz (image 2 of 7)** This screenshot appears in the "Step 2: Add Questions to the Quiz" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". The text alongside this image reads: Click Add Question and choose a question type (Single Choice, Multiple Choice, Dropdown, etc.). Enter the question and possible answer choices. For each answer choice, assign a score value based on how much weight it carries. Immediately after, the guide continues: Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the…. - What to fill in: Click Add Question and choose a question type (Single Choice, Multiple Choice, Dropdown, etc.). Enter the question and possible answer choices. For each answer choice, assign a score value based on how much weight it carries. - Next: Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. Assign scores to each answer: Assign each answer’s score to the relevant category. Full procedure: 1. Click Add Question and choose a question type (Single Choice, Multiple Choice, Dropdown, etc.). 2. Enter the question and possible answer choices. 3. For each answer choice, assign a score value based on how much weight it carries. --- ## Step 3: Assign Scores to Categories 1. Create score categories (e.g., Category A, Category B, etc.). **Note:** When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. ![Step 1 of 3: Create score categories (e.g., Category A, Category B, etc.). Note…](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155060370015/original/efDqMjNxfbOriZl-RfJqjlvKt4i8DDxz4A.png) **Step 1 of 3: Create score categories (e.g., Category A, Category B, etc.). Note…** This screenshot accompanies step 1 of 3 in the "Step 3: Assign Scores to Categories" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". At this point in the walkthrough you create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. This part of the guide covers 1 field, listed below. The next step is to assign scores to each answer. - What this covers: Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. - Fields: Assign scores to each answer: - Next: Assign scores to each answer: Full procedure: 1. Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. <- this image 2. Assign scores to each answer: 3. Assign each answer’s score to the relevant category. 2. Assign scores to each answer: 1. For Single Choice/Dropdown questions, assign a fixed score per answer. 2. For Multiple Choice/Multi Dropdown, assign a score per option that adds up if multiple choices are selected. 3. Assign each answer’s score to the relevant category. ![Step 3: Assign Scores to Categories (image 4 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049005294/original/kec9fRftzKKlqDz9xYjvv0RghxFC_Fs-RA.png) **Step 3: Assign Scores to Categories (image 4 of 7)** This screenshot appears in the "Step 3: Assign Scores to Categories" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". The text alongside this image reads: Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. Assign…. This part of the guide covers 1 field, listed below. Immediately after, the guide continues: Click Save Quiz once you’ve set up all questions and scoring. Use the Preview option to test the quiz and check if scores are calculated correctly. - What this covers: Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. Assign scores to each answer: Assign each answer’s score to the relevant category. - Fields: Assign scores to each answer: - Next: Click Save Quiz once you’ve set up all questions and scoring. Use the Preview option to test the quiz and check if scores are calculated correctly. Full procedure: 1. Create score categories (e.g., Category A, Category B, etc.). Note: When you create or edit a category, the in-product category popover explains how categories work—from setup, to assigning options, to showing category scores on the result page. Refer to it as a quick guide while you build. 2. Assign scores to each answer: 3. Assign each answer’s score to the relevant category. --- ## Step 4: Save and Preview 1. Click Save Quiz once you’ve set up all questions and scoring. 2. Use the Preview option to test the quiz and check if scores are calculated correctly. --- ## **How Quiz Scoring Works** ## Step 1: Set the Maximum Score for Each Question Every question has a maximum score, which depends on its type: - Single Choice/Dropdown: Only one answer can be selected, so the max score is fixed. - Multiple Choice/Multi Dropdown: Multiple answers can be selected, so the max score is higher. The max score is fixed and it is the sum of all the options in the dropdown/multiple choice. #### Example: - A Single Choice question might have a max score of 10. - A Multiple Choice question might allow up to 50 points. --- ## Step 2: Assign Scores to Answers When a quiz-taker selects an answer, it contributes to: - Overall Score Only: Counts toward the total quiz score but not any specific category. - Category-Specific Score: Counts toward both a specific category and the overall score. - Multiple Categories: Affects more than one category at the same time. Example: - If a quiz has Category A, B, and C, and an answer is assigned to Category A, the score counts toward Category A and the Overall Score. --- ## Step 3: Calculating the Final Score Once all answers are selected, the final score is calculated using this formula: Final Score = (Selected Score / Max Score) \* 100 This is done separately for Overall Only and for each category. #### **Example Calculation**

Category

Selected Score

Max Score

Final %

Final Score Formula

Overall

90

130

69.23%

Selected Score for Overall / Maximum Possible Score for Overall

Category A

20

50

40.00%

Selected Score for Category A / Maximum Possible Score for Category A

Category B

20

50

40.00%

Selected Score for Category B / Maximum Possible Score for Category B

Category C

10

50

20.00%

Selected Score for Category C / Maximum Possible Score for Category C

In this example: - The quiz-taker scored 69.23% overall. - For Category A, they scored 20 out of 50, resulting in 40%. --- ## Key Takeaways About "Overall Only" 1. "Overall Only" is a Consolidated Score - If an answer is assigned only to "Overall Only," it doesn’t count towards any category. - If an answer is assigned to both a category and "Overall Only," it is counted in both. 2. Categories Are Independent but Contribute to the Overall Score - Each category's score is calculated separately, but the Overall Score is the sum of all category scores. 3. Formula Breakdown - The Final Score Formula is calculated as:  Maximum Selected Score for X / Maximum possible score in each category - This applies across Overall, Category A, Category B, etc. to derive the percentage scores. --- # Add Dynamic Result Messages by Score Ranges You can display different messages depending on a quiz taker’s score percentage. Steps 1. Go to the Result Page in the quiz builder. 2. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). 3. Add a custom message for each range. 4. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). ![Add Dynamic Result Messages by Score Ranges (image 5 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054285236/original/jBzb00fwb08lNz70Un1eoxwLzKLWuOCSag.png) **Add Dynamic Result Messages by Score Ranges (image 5 of 7)** This screenshot appears in the "Add Dynamic Result Messages by Score Ranges" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". The text alongside this image reads: Go to the Result Page in the quiz builder. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). Add a custom message for each range. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). Immediately after, the guide continues: Low: “There’s room for improvement. Let’s explore how we can help.” Medium: “You’re on the right track. Here’s how to optimize further.” High: “Awesome job! You nailed this. Let’s talk about next steps.”. - Where to go: Go to the Result Page in the quiz builder. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). Add a custom message for each range. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). - Next: Low: “There’s room for improvement. Let’s explore how we can help.” Medium: “You’re on the right track. Here’s how to optimize further.” High: “Awesome job! You nailed this. Let’s talk about next steps.” Full procedure: 1. Go to the Result Page in the quiz builder. 2. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). 3. Add a custom message for each range. 4. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). ![Add Dynamic Result Messages by Score Ranges (image 6 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054285203/original/LBhUnbIT5-PUJ7Uw9HsSEmCDyIjzKaFnIQ.png) **Add Dynamic Result Messages by Score Ranges (image 6 of 7)** This screenshot appears in the "Add Dynamic Result Messages by Score Ranges" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". The text alongside this image reads: Go to the Result Page in the quiz builder. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). Add a custom message for each range. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). Immediately after, the guide continues: Low: “There’s room for improvement. Let’s explore how we can help.” Medium: “You’re on the right track. Here’s how to optimize further.” High: “Awesome job! You nailed this. Let’s talk about next steps.”. - Where to go: Go to the Result Page in the quiz builder. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). Add a custom message for each range. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). - Next: Low: “There’s room for improvement. Let’s explore how we can help.” Medium: “You’re on the right track. Here’s how to optimize further.” High: “Awesome job! You nailed this. Let’s talk about next steps.” Full procedure: 1. Go to the Result Page in the quiz builder. 2. Define your score ranges (for example, Low: 0–40%, Medium: 41–70%, High: 71–100%). 3. Add a custom message for each range. 4. Optionally, add a CTA (subscribe, book a call, redirect to funnel, etc.). Examples - Low: “There’s room for improvement. Let’s explore how we can help.” - Medium: “You’re on the right track. Here’s how to optimize further.” - High: “Awesome job! You nailed this. Let’s talk about next steps.” Best Practices - Double-check category assignments if totals don’t add up. - Remember: Overall Only answers do not affect categories. - Always preview to confirm scoring accuracy. --- ## Build the Result Page from Scratch You can add or remove sections and fully customize them. Sections Available - Header - Overall Score - Category Score - Individual Category - Call to Action - Footer --- ### Header The top section of the result page. What you can do: - Show or hide the business name. - Swap layout between default and reverse. - Upload a logo and set its size. - Edit the quiz title (font, size, color, alignment). - Adjust spacing (margin/padding). - Set a background color. Example: Add your logo and a custom quiz title, “Leadership Scorecard.” --- ### Overall Score Summarizes total quiz performance. What you can do: - Turn on Dynamic Content to show different messages for Low/Medium/High. - Rename the section title (for example, “Your Final Score”). - Show or hide the numeric score and tier legend. - Choose format (percentage, Actual Score or Out of 10). - Choose score position (left, right). - Add tailored text, images, or links for each tier. - Adjust spacing and background color. Example: “You scored 68% — you’re on the right track! Let’s take the next step.” --- ### Category Score Breaks down performance across multiple categories. What you can do: - Rename the section header (for example, “Your Skills Breakdown”). - Optionally enable Dynamic Content for per-category messaging. - Show or hide percentages. - Add explanatory text under each category. - Style with spacing and background color. - Choose how each category score displays : percentage, actual score, or out-of-10—so you can match the style of your overall result. Example: “Marketing 80%, Sales 60%, Leadership 40%” with feedback under each. --- ### Individual Category Highlights a single category - either the highest or lowest scoring one. Settings available: - Display Category → Select Highest Score or Lowest Score. - Dynamic Tags → Insert variables such as: - {{quiz\_tags.highest\_category\_name}} - {{quiz\_tags.highest\_category\_score}} - Content Editor → Add explanatory text, format fonts, and include inline links. - Media Options → Toggle between image or video. - If video: paste a video link and choose placement (top, bottom, left, right, fixed). - Note: Images and videos in templates cannot be replaced, only toggled on/off and positioned. - CTA Button → Add button text, link, and style (color, alignment). - Spacing & Background → Adjust margins, padding, and background color. Example: “Your score shows you are Marketing Strategy with a score of 80%” with a right-aligned video and a CTA button labeled “Subscribe.” --- ### Call to Action Encourages quiz takers to take the next step. What you can do: - Add context text above the button. - Customize button label (for example, “Book a Call” or “Download Report”). - Link button to funnels, booking calendars, or external resources. - Style the button (color, text color, alignment). - Adjust spacing and background color. - Use dynamic content options to show different CTAs or supporting text for specific score tiers (for example, stronger offers for high scores). ![Call to Action (image 7 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155060371706/original/R-uERL5KuDW7a12do65zyC5jLeLbWc_W9Q.png) **Call to Action (image 7 of 7)** This screenshot appears in the "Call to Action" section of "How to Assign Categories and Scoring in Quizzes With Dynamic Result Messages - A Complete Guide!". The text alongside this image reads: Add context text above the button. Customize button label (for example, “Book a Call” or “Download Report”). Link button to funnels, booking calendars, or external resources. Style the button (color, text color, alignment). Adjust spacing and background color. Use dynamic content options to show…. Immediately after, the guide continues: Example: “Want to talk about your results? Book a 15-min call” with a branded button. - What this covers: Add context text above the button. Customize button label (for example, “Book a Call” or “Download Report”). Link button to funnels, booking calendars, or external resources. Style the button (color, text color, alignment). Adjust spacing and background color. Use dynamic content options to show different CTAs or supporting text for specific score tiers (for example, stronger offers for high scores). - Next: Example: “Want to talk about your results? Book a 15-min call” with a branded button. Full procedure: 1. Add context text above the button. 2. Customize button label (for example, “Book a Call” or “Download Report”). 3. Link button to funnels, booking calendars, or external resources. 4. Style the button (color, text color, alignment). 5. Adjust spacing and background color. 6. Use dynamic content options to show different CTAs or supporting text for specific score tiers (for example, stronger offers for high scores). Example: “Want to talk about your results? Book a 15-min call” with a branded button. --- ### Footer Closes out the result page. What you can do: - Add footer text (for example, disclaimer or copyright). - Upload a small logo. - Insert links (privacy policy, terms, social). - Style with spacing and background color. Example: “© 2025 XYZ Co. | Privacy Policy” with a light gray background. --- ## Best Practices - Keep results simple by hiding sections you don’t need. - Match CTAs with outcomes so users take the right next step. - Preview often to confirm layout and content on both desktop and mobile. - Double-check scoring and category assignments if totals don’t add up. - Test edge scores (for example, 40%, 70%) to confirm they map to the correct tiers. --- Documentation for GHL Customer Care. Support: support@ghlcustomercare.com