# Webinar Funnels > Learn how to build webinar funnels that convert. Capture leads, drive engagement, and automate follow-ups using GHL Customer Care’s powerful funnel tools. - Source: https://docs.ghlcustomercare.com/docs/sites/funnels-and-websites/webinar-funnels - Section: Sites / Funnels and Websites - Reading time: 3 min - Images: 7, each explained below --- This new addition allows users to create and manage both On-Demand and Live Webinars. The goal is to simplify the process of setting up engaging webinars that drive lead generation, boost engagement, and enhance conversions, all from within a single, integrated platform. --- **TABLE OF CONTENTS** - [Key Features & Benefits](#key-features-and-benefits) - [Getting Started](#getting-started) - [Live Webinars](#live-webinars) - [On Demand Webinars](#on-demand-webinars) - [Automations & Reminders](#automations-and-reminders) - [Best Practices](#best-practices) - [Troubleshooting](#troubleshooting) - [Conclusion](#conclusion) --- --- ## Key Features & Benefits GHL Customer Care’s webinar funnels are built to streamline setup while giving you powerful engagement tools. - **On-Demand Webinars** → Pre-recorded content that can be accessed anytime, perfect for evergreen lead generation. - **Live Webinars** → Host real-time sessions with scheduled dates/times and live interaction. - **Template Selection** → Pre-built registration, confirmation, and broadcast pages to launch faster. - **Automated Workflows & Reminders** → Pre-configured automation recipes for email and SMS reminders and follow-ups, reducing manual work. ## Getting Started ### Accessing Webinar Creation 1. **Login** to your GHL Customer Care account: `https://clientportal.ghlcustomercare.com` 2. Navigate to **Sites** in the left sidebar 3. Click **Webinars** 4. Select **New Webinar Funnel** ### Initial Setup Choose your webinar type: - **On Demand Webinar** → Pre-recorded, watch anytime - **Live Webinar** → Scheduled event with a set date/time ![Initial Setup (image 1 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052367881/original/8qh56KdQR3go-fc9rdOUAJxlWBTiCWehUg.png) **Initial Setup (image 1 of 7)** This screenshot appears in the "Initial Setup" section of "Webinar Funnels". The text alongside this image reads: On Demand Webinar → Pre-recorded, watch anytime Live Webinar → Scheduled event with a set date/time. This part of the guide covers 2 fields, listed below. Immediately after, the guide continues: Live webinars are real-time presentations where attendees join at a specific date and time. - What this covers: On Demand Webinar → Pre-recorded, watch anytime Live Webinar → Scheduled event with a set date/time - Fields: On Demand Webinar → Pre-recorded, watch anytime, Live Webinar → Scheduled event with a set date/time - Controls: On Demand Webinar, Live Webinar - Next: Live webinars are real-time presentations where attendees join at a specific date and time. Full procedure: 1. On Demand Webinar → Pre-recorded, watch anytime 2. Live Webinar → Scheduled event with a set date/time ## Live Webinars ### Overview Live webinars are real-time presentations where attendees join at a specific date and time. ### **4-Step Creation Process** #### **Step 1: Webinar Details** - **Webinar Name** (Required) — Example: _Digital Marketing Mastery Webinar_ - **Timezone** (Required) — Default: _America/New\_York_ (changeable) - **Date** (Required) — Pick a future date - **Time** (Required) — Example: _2:00 PM_ ![Step 1: Webinar Details (image 2 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052367939/original/hp4XU_1AFmpohZ4h7MtJTVirua_gY__9Kw.png) **Step 1: Webinar Details (image 2 of 7)** This screenshot appears in the "Step 1: Webinar Details" section of "Webinar Funnels". The text alongside this image reads: Webinar Name (Required) — Example: Digital Marketing Mastery Webinar Timezone (Required) — Default: America/New_York (changeable) Date (Required) — Pick a future date Time (Required) — Example: 2:00 PM. This part of the guide covers 3 fields, listed below. Immediately after, the guide continues: Attendees register via forms created in Sites > Forms. - What to choose: Webinar Name (Required) — Example: Digital Marketing Mastery Webinar Timezone (Required) — Default: America/New_York (changeable) Date (Required) — Pick a future date Time (Required) — Example: 2:00 PM - Fields: Timezone (Required) — Default: America/New_York (changeable), Date (Required) — Pick a future date, Time (Required) — Example: 2:00 PM - Controls: Webinar Name, Timezone, Date, Time - Next: Attendees register via forms created in Sites > Forms. Example values (illustrative, not read from the screenshot): - Timezone (Required) — Default: America/New_York (changeable): America/Chicago Full procedure: 1. Webinar Name (Required) — Example: Digital Marketing Mastery Webinar 2. Timezone (Required) — Default: America/New_York (changeable) 3. Date (Required) — Pick a future date 4. Time (Required) — Example: 2:00 PM #### **Step 2: Select Form** Attendees register via forms created in **Sites > Forms**. - **Dropdown Options** → Displays all available forms - **Custom Forms** → Create your own with fields like name, email, phone, etc. - **Lead Capture** → Forms sync with your CRM for tracking and automations - **Automation Trigger** → Form submissions also trigger reminder and follow-up workflows (see [Automations & Reminders](https://docs.ghlcustomercare.com/docs/workflows/workflow-builder/workflow-builder-walkthrough)) #### **Step 3: Live Webinar Link** Enter your streaming link: - Zoom → `https://zoom.us/j/123456789` - YouTube Live → `[https://youtube.com/watch?v=ABC123](https://youtube.com/watch?v=ABC123)` ![Step 3: Live Webinar Link (image 3 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052367985/original/cyq6X3jZMB7smAU4k7TOGVgvSjTIbpVvSw.png) **Step 3: Live Webinar Link (image 3 of 7)** This screenshot appears in the "Step 3: Live Webinar Link" section of "Webinar Funnels". The text alongside this image reads: Zoom → https://zoom.us/j/123456789 YouTube Live → https://youtube.com/watch?v=ABC123. This part of the guide covers 2 fields, listed below. Immediately after, the guide continues: Choose from pre-designed funnel templates, such as. - What this covers: Zoom → https://zoom.us/j/123456789 YouTube Live → https://youtube.com/watch?v=ABC123 - Fields: Zoom → https://zoom.us/j/123456789, YouTube Live → https://youtube.com/watch?v=ABC123 - Next: Choose from pre-designed funnel templates, such as: Full procedure: 1. Zoom → https://zoom.us/j/123456789 2. YouTube Live → https://youtube.com/watch?v=ABC123 #### **Step 4: Templates** Choose from pre-designed funnel templates, such as: - **Blank Live** - **E-Commerce Marketing Live** - **Financial Planning Live** - **DIY Home Remodel Live** ![Step 4: Templates (image 4 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052368040/original/KAfVqwu684kieAboPhHVDM_XGbLXEfu_Wg.png) **Step 4: Templates (image 4 of 7)** This screenshot appears in the "Step 4: Templates" section of "Webinar Funnels". The text alongside this image reads: Blank Live E-Commerce Marketing Live Financial Planning Live DIY Home Remodel Live. This part of the guide covers 4 fields, listed below. Immediately after, the guide continues: On-Demand webinars are pre-recorded sessions that attendees can access anytime after registering. - What this covers: Blank Live E-Commerce Marketing Live Financial Planning Live DIY Home Remodel Live - Fields: Blank Live, E-Commerce Marketing Live, Financial Planning Live, DIY Home Remodel Live - Controls: Blank Live, E-Commerce Marketing Live, Financial Planning Live, DIY Home Remodel Live - Next: On-Demand webinars are pre-recorded sessions that attendees can access anytime after registering. Full procedure: 1. Blank Live 2. E-Commerce Marketing Live 3. Financial Planning Live 4. DIY Home Remodel Live ## On Demand Webinars ### Overview On-Demand webinars are pre-recorded sessions that attendees can access anytime after registering. ### 4-Step Creation Process #### **Step 1: Webinar Details** - **Webinar Name** (Required) — Example: _Content Marketing Mastery - On Demand_ - **Note** → No timezone, date, or time needed. #### **Step 2: Select Form** Same as Live Webinars: - Choose a form from **Sites > Forms** - Default Example: _Marketing Form - Claim Offer_ - Customizable fields to capture the data you need #### **Step 3: Select Video** Upload or select a pre-recorded video: - Supported formats: MP4, MOV, AVI, etc. - Upload from your computer or select from the media library - **Required** to proceed ![Step 3: Select Video (image 5 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052368189/original/6s3gS4K1ZLxmnBgxvLJJr8-WaH5I4-9W-Q.png) **Step 3: Select Video (image 5 of 7)** This screenshot appears in the "Step 3: Select Video" section of "Webinar Funnels". The text alongside this image reads: Supported formats: MP4, MOV, AVI, etc. Upload from your computer or select from the media library Required to proceed. This part of the guide covers 1 field, listed below. Immediately after, the guide continues: Same template library as Live Webinars, optimized for on-demand viewing. - What to choose: Supported formats: MP4, MOV, AVI, etc. Upload from your computer or select from the media library Required to proceed - Fields: Required to proceed - Controls: Required - Next: Same template library as Live Webinars, optimized for on-demand viewing. Full procedure: 1. Supported formats: MP4, MOV, AVI, etc. 2. Upload from your computer or select from the media library 3. Required to proceed #### **Step 4: Templates** Same template library as Live Webinars, optimized for on-demand viewing. ## Automations & Reminders One of the most powerful features of webinar funnels is automation. - **Pre-Built Workflow Recipe** → Each webinar funnel comes with an automation recipe for reminders and follow-ups. - **Triggers** → Registrations (form submissions) automatically start the workflow. - **Reminders** → Email/SMS reminders can be scheduled for Live Webinars (for example, 24 hours before, 1 hour before, 10 minutes before). - **Follow-Ups** → Post-webinar workflows send thank-you emails, replay links, and nurture campaigns. - **Customization** → You can edit workflows via the three-dot menu on your webinar funnel to adjust timing, personalize messages, or add extra steps. Pro Tip: Align reminder timings with your audience’s habits (for example, B2B audiences respond better to morning reminders, while B2C may need evening prompts). ![Automations & Reminders (image 6 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052368326/original/i-D8_xaS4_5ueKvYXMMH9bzVBJ5vzyXfBQ.png) **Automations & Reminders (image 6 of 7)** This screenshot appears in the "Automations & Reminders" section of "Webinar Funnels". The text alongside this image reads: Pro Tip: Align reminder timings with your audience’s habits (for example, B2B audiences respond better to morning reminders, while B2C may need evening prompts). Immediately after, the guide continues: Test setup before the event Schedule with audience timezones in mind Promote early and often Have a backup plan for technical issues Encourage interaction (chat, polls, Q&A). - What this covers: Pro Tip: Align reminder timings with your audience’s habits (for example, B2B audiences respond better to morning reminders, while B2C may need evening prompts). - Controls: Pre-Built Workflow Recipe, Triggers, Reminders, Follow-Ups, Customization - Next: Test setup before the event Schedule with audience timezones in mind Promote early and often Have a backup plan for technical issues Encourage interaction (chat, polls, Q&A) Full procedure: 1. Pre-Built Workflow Recipe → Each webinar funnel comes with an automation recipe for reminders and follow-ups. 2. Triggers → Registrations (form submissions) automatically start the workflow. 3. Reminders → Email/SMS reminders can be scheduled for Live Webinars (for example, 24 hours before, 1 hour before, 10 minutes before). 4. Follow-Ups → Post-webinar workflows send thank-you emails, replay links, and nurture campaigns. 5. Customization → You can edit workflows via the three-dot menu on your webinar funnel to adjust timing, personalize messages, or add extra steps. ![Automations & Reminders (image 7 of 7)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052368445/original/gEaGUpaqOPEH5UlIlT_7UP_erPpZTkisVQ.png) **Automations & Reminders (image 7 of 7)** This screenshot appears in the "Automations & Reminders" section of "Webinar Funnels". The text alongside this image reads: Pro Tip: Align reminder timings with your audience’s habits (for example, B2B audiences respond better to morning reminders, while B2C may need evening prompts). Immediately after, the guide continues: Test setup before the event Schedule with audience timezones in mind Promote early and often Have a backup plan for technical issues Encourage interaction (chat, polls, Q&A). - What this covers: Pro Tip: Align reminder timings with your audience’s habits (for example, B2B audiences respond better to morning reminders, while B2C may need evening prompts). - Controls: Pre-Built Workflow Recipe, Triggers, Reminders, Follow-Ups, Customization - Next: Test setup before the event Schedule with audience timezones in mind Promote early and often Have a backup plan for technical issues Encourage interaction (chat, polls, Q&A) Full procedure: 1. Pre-Built Workflow Recipe → Each webinar funnel comes with an automation recipe for reminders and follow-ups. 2. Triggers → Registrations (form submissions) automatically start the workflow. 3. Reminders → Email/SMS reminders can be scheduled for Live Webinars (for example, 24 hours before, 1 hour before, 10 minutes before). 4. Follow-Ups → Post-webinar workflows send thank-you emails, replay links, and nurture campaigns. 5. Customization → You can edit workflows via the three-dot menu on your webinar funnel to adjust timing, personalize messages, or add extra steps. ## Best Practices ### Live Webinars - Test setup before the event - Schedule with audience timezones in mind - Promote early and often - Have a backup plan for technical issues - Encourage interaction (chat, polls, Q&A) ### On Demand Webinars - Use high-quality recordings - Keep videos concise (30–60 minutes) - Structure content for self-paced learning - Keep your media library organized - Refresh content periodically ## Troubleshooting ### Live Webinars - **Link not working** → Verify format & test before event - **Timezone confusion** → Clearly display timezone on registration and confirmation pages ### On Demand Webinars - **Upload fails** → Check format, file size, and internet connection - **Poor video quality** → Upload high-resolution versions ### General - **Form not capturing leads** → Test form integration with CRM - **Template not loading** → Refresh or check connection ## Conclusion GHL Customer Care webinars let you deliver content **live or on-demand**, giving you flexibility to match your audience and strategy: - **Live** → Real-time engagement and interaction - **On Demand** → Evergreen, scalable, and flexible access With built-in templates and automation workflows, you can launch webinars quickly while ensuring attendees receive **timely reminders, seamless confirmations, and personalized follow-ups** — helping you maximize engagement and conversions with minimal effort. --- Documentation for GHL Customer Care. Support: support@ghlcustomercare.com