# Subscribe to Blog

> The Subscribe to Blog feature allows  website visitors to subscribe to your blog via email. Subscribers automatically receive an update in their inbox.

- Source: https://docs.ghlcustomercare.com/docs/sites/blog/subscribe-to-blog
- Section: Sites / Blog
- Reading time: 3 min
- Images: 8, each explained below

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**TABLE OF CONTENTS**

-   [What’s New](#whats-new)
-   [How It Works](#how-it-works)
    
    -   [Step 1: Open Your Blog Site Editor](#step-1-open-your-blog-site-editor)
    -   [Step 2: Add Subscribe Form](#step-2-add-subscribe-form)
    -   [Step 3: Customize the Form](#step-3-customize-the-form)
    -   [Step 4: Publish Your Blog Page](#step-4-publish-your-blog-page)
    -   [Step 5: Start sending email campaigns via tags](#step-5-start-sending-email-campaigns-via-tags)
    
-   [Automate Blog Updates with Tags & Email Campaigns](#automate-blog-updates-with-tags-and-email-campaigns)
    
    -   [Step 1: Create Email Campaign with Blog RSS](#step-1-create-email-campaign-with-blog-rss)
    -   [Step 3: Configure Campaign & Recipients](#step-3-configure-campaign-and-recipients)
    
-   [Why It Matters](#why-it-matters)
-   [FAQs](#faqs)

We’re excited to introduce the **Subscribe to Blog** feature that helps you turn your readers into loyal subscribers directly from your blog. With a simple drag-and-drop form, you can start collecting email subscribers, grow your audience, and automate blog updates via email campaigns.

# What’s New

-   **Drag & Drop Form** – Add a subscription form anywhere on your blog page.
    
-   **Custom Styling** – Change titles, descriptions, fonts, button text, and colors.
    
-   **Layout Options** – Choose between Plain or With Image layout.
    
-   **Automatic Contact Creation** – Each submission is automatically saved as a contact in CRM.
    
-   **Smart Tagging** – Subscribers get tagged (e.g., “Blog”) so you can target them in email campaigns
    

# How It Works

### **Step 1:** Open Your Blog Site Editor

1.  Go to **Sites**.
    
2.  Select your **Blog Site**.
    
3.  Click on **Blog Builder → Site Editor**.
    

This opens the page editor where you can add and customize blog elements.

![Step 1: Open Your Blog Site Editor (image 1 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054901646/original/BxI9HK8tVNlKjfTD4zaMfhumS8crNcw0ag.png)

**Step 1: Open Your Blog Site Editor (image 1 of 8)**

This screenshot appears in the "Step 1: Open Your Blog Site Editor" section of "Subscribe to Blog". The text alongside this image reads: This opens the page editor where you can add and customize blog elements. Immediately after, the guide continues: In the editor, drag and drop the Subscribe form element onto your blog page.
- What this covers: This opens the page editor where you can add and customize blog elements.
- Controls: Sites, Blog Site, Blog Builder → Site Editor
- Next: In the editor, drag and drop the Subscribe form element onto your blog page.

Full procedure:

1. Go to Sites.
2. Select your Blog Site.
3. Click on Blog Builder → Site Editor.

### **Step 2:** Add Subscribe Form

1.  In the editor, drag and drop the **Subscribe form** element onto your blog page.
    

![Step 2: Add Subscribe Form (image 2 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054901737/original/kmy8VbFdmT1sx6kV84iozTK_RGMKLc_DZw.png)

**Step 2: Add Subscribe Form (image 2 of 8)**

This screenshot appears in the "Step 2: Add Subscribe Form" section of "Subscribe to Blog". The text alongside this image reads: In the editor, drag and drop the Subscribe form element onto your blog page. Immediately after, the guide continues: Edit the Title (e.g., “Subscribe to Our Blog”). Add a Description (e.g., “Get the latest posts delivered straight to your inbox”). Customize Button Text (e.g., “Subscribe Now”). Choose your preferred layout (Plain / With Image). Adjust….
- What this covers: In the editor, drag and drop the Subscribe form element onto your blog page.
- Controls: Subscribe form
- Next: Edit the Title (e.g., “Subscribe to Our Blog”). Add a Description (e.g., “Get the latest posts delivered straight to your inbox”). Customize Button Text (e.g., “Subscribe Now”). Choose your preferred layout (Plain / With Image). Adjust fonts, colors, and spacing to match your site style.

### **Step 3:** Customize the Form

-   Edit the **Title** (e.g., “Subscribe to Our Blog”).
    
-   Add a **Description** (e.g., “Get the latest posts delivered straight to your inbox”).
    
-   Customize **Button Text** (e.g., “Subscribe Now”).
    
-   Choose your preferred **layout** (Plain / With Image).
    
-   Adjust **fonts, colors, and spacing** to match your site style.
    

![Step 3: Customize the Form (image 3 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054901770/original/9gI33mewUNavYZyjCDnn43QtbV5z0r1JDQ.png)

**Step 3: Customize the Form (image 3 of 8)**

This screenshot appears in the "Step 3: Customize the Form" section of "Subscribe to Blog". The text alongside this image reads: Edit the Title (e.g., “Subscribe to Our Blog”). Add a Description (e.g., “Get the latest posts delivered straight to your inbox”). Customize Button Text (e.g., “Subscribe Now”). Choose your preferred layout (Plain / With Image). Adjust fonts, colors, and spacing to match your site style. Immediately after, the guide continues: Once the form looks the way you want, click Publish to make it live. Visitors can now enter their email and subscribe directly from your blog.
- What to choose: Edit the Title (e.g., “Subscribe to Our Blog”). Add a Description (e.g., “Get the latest posts delivered straight to your inbox”). Customize Button Text (e.g., “Subscribe Now”). Choose your preferred layout (Plain / With Image). Adjust fonts, colors, and spacing to match your site style.
- Controls: Title, Description, Button Text, layout, fonts, colors, and spacing
- Next: Once the form looks the way you want, click Publish to make it live. Visitors can now enter their email and subscribe directly from your blog.

Full procedure:

1. Edit the Title (e.g., “Subscribe to Our Blog”).
2. Add a Description (e.g., “Get the latest posts delivered straight to your inbox”).
3. Customize Button Text (e.g., “Subscribe Now”).
4. Choose your preferred layout (Plain / With Image).
5. Adjust fonts, colors, and spacing to match your site style.

### **Step 4:** Publish Your Blog Page

Once the form looks the way you want, click **Publish** to make it live. Visitors can now enter their email and subscribe directly from your blog.

### **Step 5:** Start sending email campaigns via tags

-   Every new subscriber is automatically created as a **Contact** in your CRM.
    
-   A **Blog Tag** is applied to them so you can easily identify and target blog subscribers later.
    

![Step 5: Start sending email campaigns via tags (image 4 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054901927/original/UvvChIZpCz9zdlMPP7ppu5IoR5RmByEYcw.png)

**Step 5: Start sending email campaigns via tags (image 4 of 8)**

This screenshot appears in the "Step 5: Start sending email campaigns via tags" section of "Subscribe to Blog". The text alongside this image reads: Every new subscriber is automatically created as a Contact in your CRM. A Blog Tag is applied to them so you can easily identify and target blog subscribers later. Immediately after, the guide continues: You can make sure that subscribers automatically receive your new blog posts by setting up a workflow + email campaign.
- What this covers: Every new subscriber is automatically created as a Contact in your CRM. A Blog Tag is applied to them so you can easily identify and target blog subscribers later.
- Controls: Contact, Blog Tag
- Next: You can make sure that subscribers automatically receive your new blog posts by setting up a workflow + email campaign.

Full procedure:

1. Every new subscriber is automatically created as a Contact in your CRM.
2. A Blog Tag is applied to them so you can easily identify and target blog subscribers later.

# Automate Blog Updates with Tags & Email Campaigns

You can make sure that subscribers automatically receive your new blog posts by setting up a workflow + email campaign.

### **Step 1:** Create Email Campaign with Blog RSS

1.  Go to **Email Campaigns**.
    

![Step 1: Create Email Campaign with Blog RSS (image 5 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054902011/original/X5hq3gIUvszkPv-ch_dZVJioVlnkdytHeA.png)

**Step 1: Create Email Campaign with Blog RSS (image 5 of 8)**

This screenshot appears in the "Step 1: Create Email Campaign with Blog RSS" section of "Subscribe to Blog". The text alongside this image reads: You can make sure that subscribers automatically receive your new blog posts by setting up a workflow + email campaign. Immediately after, the guide continues: Add RSS Header and RSS Items elements to the email body.
- What this covers: You can make sure that subscribers automatically receive your new blog posts by setting up a workflow + email campaign.
- Controls: Email Campaigns, RSS Header, RSS Items
- Next: Add RSS Header and RSS Items elements to the email body.

Full procedure:

1. RSS Header shows the blog’s title/summary.
2. RSS Items display the list of new blog posts.

Add **RSS Header** and **RSS Items** elements to the email body.

-   **RSS Header** shows the blog’s title/summary.
    
-   **RSS Items** display the list of new blog posts.
    

![Step 1: Create Email Campaign with Blog RSS (image 6 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054902062/original/9xFbjW1ViwfxPzLBznbom0wP7cZGqLzldQ.png)

**Step 1: Create Email Campaign with Blog RSS (image 6 of 8)**

This screenshot appears in the "Step 1: Create Email Campaign with Blog RSS" section of "Subscribe to Blog". The text alongside this image reads: RSS Header shows the blog’s title/summary. RSS Items display the list of new blog posts. Immediately after, the guide continues: When scheduling the campaign, select RSS Schedule so it automatically pulls in your latest blog posts.
- What this covers: RSS Header shows the blog’s title/summary. RSS Items display the list of new blog posts.
- Controls: Email Campaigns, RSS Header, RSS Items
- Next: When scheduling the campaign, select RSS Schedule so it automatically pulls in your latest blog posts.

Full procedure:

1. RSS Header shows the blog’s title/summary.
2. RSS Items display the list of new blog posts.

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### **Step 3:** Configure Campaign & Recipients

1.  When scheduling the campaign, select **RSS Schedule** so it automatically pulls in your latest blog posts.
    

![Step 3: Configure Campaign & Recipients (image 7 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054902086/original/Tpo-uOJsq2l9H76vyHW6K2wn3bpBIzup5Q.png)

**Step 3: Configure Campaign & Recipients (image 7 of 8)**

This screenshot appears in the "Step 3: Configure Campaign & Recipients" section of "Subscribe to Blog". The text alongside this image reads: When scheduling the campaign, select RSS Schedule so it automatically pulls in your latest blog posts. Immediately after, the guide continues: Under Recipients, choose Contacts from Tag → Blog. Save the campaign.
- What to choose: When scheduling the campaign, select RSS Schedule so it automatically pulls in your latest blog posts.
- Controls: RSS Schedule, Recipients, Contacts from Tag → Blog
- Next: Under Recipients, choose Contacts from Tag → Blog. Save the campaign.

Full procedure:

1. Under Recipients, choose Contacts from Tag → Blog.
2. Save the campaign.

1.  Under **Recipients**, choose **Contacts from Tag → Blog**.
    
2.  Save the campaign.
    
    
![Step 2 of 2: Save the campaign](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155054902121/original/2LL42q8VNKV5i_k1Dv-RqyNQmzd4rGPLKw.png)

**Step 2 of 2: Save the campaign**

This screenshot accompanies step 2 of 2 in the "Step 3: Configure Campaign & Recipients" section of "Subscribe to Blog". At this point in the walkthrough you save the campaign. For context, this section explains: When scheduling the campaign, select RSS Schedule so it automatically pulls in your latest blog posts.
- How to confirm: Save the campaign.
- Controls: RSS Schedule, Recipients, Contacts from Tag → Blog

Full procedure:

1. Under Recipients, choose Contacts from Tag → Blog.
2. Save the campaign.  <- this image

    

Now, every time someone subscribes, they’ll automatically receive your new blog posts in their inbox.

# Why It Matters

-   **Effortless Lead Capture** – Turn casual blog readers into subscribers.
    
-   **Grow Your Email List** – Build your audience without extra effort.
    
-   **Automated Campaigns** – Keep subscribers engaged with the latest posts.
    
-   **Targeted Marketing** – Use tags to create segmented campaigns for better results.
    

# FAQs

**Q1. Can I add more than one Subscribe Form on my blog?**  
Yes. You can drag and drop multiple forms (e.g., one in the sidebar, one in the footer). All subscriptions will still create contacts in your CRM with the same tag.

**Q2. Where do my subscribers go after they sign up?**  
All subscribers are automatically saved in your **CRM Contacts** with the tag you assign.

**Q3. Can I customize the button text and design?**  
Absolutely. You can edit the button text, font, color, and layout directly in the Site Editor.

**Q4. What happens if I don’t set up an email campaign?**  
Subscribers will still be collected in your CRM, but they won’t receive automatic blog updates. You’ll need to manually send emails or set up the RSS campaign.

**Q5. Can subscribers unsubscribe later?**

Currently, we do not support Unsubscribe functionality for users

**Q6. Will this affect my SEO?**  
No. The Subscribe form is just a front-end element and does not affect your blog’s SEO.

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Documentation for GHL Customer Care. Support: support@ghlcustomercare.com