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How to add Hero or Featured Post in Blog?

Add your featured hero post to blogs allows in building more strategic content marketing to guide what drives the trend and main topics to highlight.

1 min read168 words4 explained imagesUpdated Mon, 11 Aug, 2025 at 3:45 PM
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Add your featured hero post to blogs allows in building more strategic content marketing to guide what drives the trend and main topics to highlight.
 WHY? Adding a featured post to a blog serves several strategic purposes:
  1. Highlight Important Content – Ensures key posts (e.g., announcements, pillar content, popular articles) remain visible to readers.
  2. Drive More Engagement – Keeps high-performing or cornerstone posts at the top, increasing visibility and interaction.
  3. Improve SEO & Read Time – If a pinned post is frequently visited, it can contribute to better rankings and user retention.
  4. Promote Evergreen Content – Keeps timeless or frequently referenced posts easily accessible.

How does Featured Post works?
  1. Navigate to Sites > Blogs
  2. On the list view of Blog(s), select the blog name and click on it
    Step 2 of 7: On the list view of Blog(s), select the blog name and click on it What this shows Step 2 of 7: On the list view of Blog(s), select the blog name and click on it What this shows Shows what to choose for step 2 of 7 in "How to add Hero or Featured Post in Blog?". This screenshot accompanies step 2 of 7 in "How to add Hero or Featured Post in Blog?". At this point in the walkthrough you on the list view of Blog(s), select the blog name and click on it. The navigation path used here is Sites > Blogs On. The next step is to go to the view where there option to edit Blog Site. Step 2 of 7Path: Sites > Blogs OnImage 1 of 4 What to chooseOn the list view of Blog(s), select the blog name and click on it
    Buttons and menus referenced Navigate to Sites > BlogsAdd the element of Featured PostSelect the featured blog postPublish the blog site
    Next stepGo to the view where there option to edit Blog Site
    All 7 steps in this procedure
    1. Navigate to Sites > Blogs
    2. On the list view of Blog(s), select the blog name and click on it this image
    3. Go to the view where there option to edit Blog Site
    4. Add the element of Featured Post
    5. Select the featured blog post
    6. Select the layout and choose what you want to show in blog featured post.
    7. Publish the blog site
  3. Go to the view where there option to edit Blog Site
    Step 3 of 7: Go to the view where there option to edit Blog Site What this shows Step 3 of 7: Go to the view where there option to edit Blog Site What this shows Shows where to go for step 3 of 7 in "How to add Hero or Featured Post in Blog?". This screenshot accompanies step 3 of 7 in "How to add Hero or Featured Post in Blog?". At this point in the walkthrough you go to the view where there option to edit Blog Site. The navigation path used here is Sites > Blogs On. The next step is to add the element of Featured Post. Step 3 of 7Path: Sites > Blogs OnImage 2 of 4 Where to goGo to the view where there option to edit Blog Site
    Buttons and menus referenced Navigate to Sites > BlogsAdd the element of Featured PostSelect the featured blog postPublish the blog site
    Next stepAdd the element of Featured Post
    All 7 steps in this procedure
    1. Navigate to Sites > Blogs
    2. On the list view of Blog(s), select the blog name and click on it
    3. Go to the view where there option to edit Blog Site this image
    4. Add the element of Featured Post
    5. Select the featured blog post
    6. Select the layout and choose what you want to show in blog featured post.
    7. Publish the blog site
  4. Add the element of Featured Post
    Step 4 of 7: Add the element of Featured Post What this shows Step 4 of 7: Add the element of Featured Post What this shows Shows what this covers for step 4 of 7 in "How to add Hero or Featured Post in Blog?". This screenshot accompanies step 4 of 7 in "How to add Hero or Featured Post in Blog?". At this point in the walkthrough you add the element of Featured Post. For context, this section explains: Add your featured hero post to blogs allows in building more strategic content marketing to guide what drives the trend and main topics to highlight. WHY? Adding a featured post to a blog serves several strategic purposes. The navigation path used here is Sites > Blogs On. The next step is to select the featured blog post. Step 4 of 7Path: Sites > Blogs OnImage 3 of 4 What this coversAdd the element of Featured Post
    Buttons and menus referenced Add the element of Featured PostNavigate to Sites > BlogsSelect the featured blog postPublish the blog site
    Next stepSelect the featured blog post
    All 7 steps in this procedure
    1. Navigate to Sites > Blogs
    2. On the list view of Blog(s), select the blog name and click on it
    3. Go to the view where there option to edit Blog Site
    4. Add the element of Featured Post this image
    5. Select the featured blog post
    6. Select the layout and choose what you want to show in blog featured post.
    7. Publish the blog site
  5. Select the featured blog post
    Step 5 of 7: Select the featured blog post What this shows Step 5 of 7: Select the featured blog post What this shows Shows what to choose for step 5 of 7 in "How to add Hero or Featured Post in Blog?". This screenshot accompanies step 5 of 7 in "How to add Hero or Featured Post in Blog?". At this point in the walkthrough you select the featured blog post. For context, this section explains: Add your featured hero post to blogs allows in building more strategic content marketing to guide what drives the trend and main topics to highlight. WHY? Adding a featured post to a blog serves several strategic purposes. The navigation path used here is Sites > Blogs On. The next step is to select the layout and choose what you want to show in blog featured post. Step 5 of 7Path: Sites > Blogs OnImage 4 of 4 What to chooseSelect the featured blog post
    Buttons and menus referenced Select the featured blog postNavigate to Sites > BlogsAdd the element of Featured PostPublish the blog site
    Next stepSelect the layout and choose what you want to show in blog featured post.
    All 7 steps in this procedure
    1. Navigate to Sites > Blogs
    2. On the list view of Blog(s), select the blog name and click on it
    3. Go to the view where there option to edit Blog Site
    4. Add the element of Featured Post
    5. Select the featured blog post this image
    6. Select the layout and choose what you want to show in blog featured post.
    7. Publish the blog site
  6. Select the layout and choose what you want to show in blog featured post.
  7. Publish the blog site

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