# How to analyze workflow campaigns?

> TABLE OF CONTENTS What is Workflow Campaigns? Why is This Beneficial?: How to Use What is Workflow Campaigns? Workflow campaigns refer to the combination…

- Source: https://docs.ghlcustomercare.com/docs/marketing/workflow-email-action/how-to-analyze-workflow-campaigns
- Section: Marketing / Workflow Email Action
- Reading time: 1 min
- Images: 4, each explained below

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**TABLE OF CONTENTS**

-   [What is Workflow Campaigns?](#what-is-workflow-campaigns)
-   [Why is This Beneficial?:](#why-is-this-beneficial)
-    [How to Use](#how-to-use)

### **What is Workflow Campaigns?**

Workflow campaigns refer to the combination of all email actions present within a workflow. They allow you to manage and analyze email communications triggered by various workflow steps, offering a comprehensive view of the performance of each email action within a workflow.

To streamline your analysis, we’ve introduced a new way to view statistics for all your email campaigns—whether sent through workflows or as standalone campaigns.

### **Why is This Beneficial?**:

-   **Unified Statistics**: Having workflow email stats under **Email Marketing** makes it easier to track and compare campaign performance from one place.
-   **Comprehensive Insights**: You can now view both the overall workflow stats and break them down by individual email actions, allowing for deeper analysis of each step in your workflow.
-   **Simplified Editing**: You can edit workflows directly from the statistics screen, speeding up the process of making changes and improving efficiency

###  **How to Use**:

1.  **Navigate to Workflow Campaigns**:
    
    -   Go to **Email Marketing** -> **Campaigns** -> **Workflow Campaigns**.
    -   This screen will give you access to the overall and individual email statistics.
        
        
![workflow-campaign-screen](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155034932865/original/rkCijC6vkmuRco_7DwnRGEKb7KWgLaTWxg.jpeg)

**Step 2 of 2: This screen will give you access to the overall and individual email…**

This screenshot accompanies step 2 of 2 in the "How to Use:" section of "How to analyze workflow campaigns?". At this point in the walkthrough you this screen will give you access to the overall and individual email statistics.
- What this covers: This screen will give you access to the overall and individual email statistics.
- Controls: Navigate to Workflow Campaigns, Email Marketing, Campaigns, Workflow Campaigns, Edit Workflow, View Statistics, Statistics

Full procedure:

1. Go to Email Marketing -> Campaigns -> Workflow Campaigns.
2. This screen will give you access to the overall and individual email statistics.  <- this image

        
2.  **Edit Workflow**: To make changes, click on **Edit Workflow** to access the workflow builder.
    
    
![edit-workflow](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155034932864/original/515zCmCsv2lSRPSHEV3p2BLTlef0g-5_Ug.jpeg)

**Step 2 of 3: Edit Workflow: To make changes, click on Edit Workflow to access the…**

This screenshot accompanies step 2 of 3 in the "How to Use:" section of "How to analyze workflow campaigns?". At this point in the walkthrough you edit Workflow: To make changes, click on Edit Workflow to access the workflow builder. The next step is to view Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
- What to click: Edit Workflow: To make changes, click on Edit Workflow to access the workflow builder.
- Controls: Edit Workflow, Navigate to Workflow Campaigns, Email Marketing, Campaigns, Workflow Campaigns, View Statistics, Statistics
- Next: View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.

Full procedure:

1. Navigate to Workflow Campaigns:
2. Edit Workflow: To make changes, click on Edit Workflow to access the workflow builder.  <- this image
3. View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.

    
3.  **View Statistics**: To see workflow stats, click on **Statistics**. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
    
    
![individual-email-action](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155034932863/original/oFJEP-hGJlEEt02QhVI7_WClfpqBwoxM7g.jpeg)

**Step 3 of 3: View Statistics: To see workflow stats, click on Statistics. Use the…**

This screenshot accompanies step 3 of 3 in the "How to Use:" section of "How to analyze workflow campaigns?". At this point in the walkthrough you view Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
- What to choose: View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
- Controls: View Statistics, Statistics, Navigate to Workflow Campaigns, Email Marketing, Campaigns, Workflow Campaigns, Edit Workflow

Full procedure:

1. Navigate to Workflow Campaigns:
2. Edit Workflow: To make changes, click on Edit Workflow to access the workflow builder.
3. View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.  <- this image

    
    
![workflow-stats](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155034932862/original/gxWpLZMcs2kkP7d0yE8kxw3Xe_3a8tkJgA.jpeg)

**Step 3 of 3: View Statistics: To see workflow stats, click on Statistics. Use the…**

This screenshot accompanies step 3 of 3 in the "How to Use:" section of "How to analyze workflow campaigns?". At this point in the walkthrough you view Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
- What to choose: View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.
- Controls: View Statistics, Statistics, Navigate to Workflow Campaigns, Email Marketing, Campaigns, Workflow Campaigns, Edit Workflow

Full procedure:

1. Navigate to Workflow Campaigns:
2. Edit Workflow: To make changes, click on Edit Workflow to access the workflow builder.
3. View Statistics: To see workflow stats, click on Statistics. Use the dropdown menu to select and view statistics for individual email actions within the workflow.  <- this image

    

With these improvements, monitoring your email campaigns becomes faster, more insightful, and easier to manage, giving you full control over your email workflows

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