# Ad Manager - Create & Manage Google Ads Offline Conversions

> GHL Customer Care's Ad Manager allows you to create, manage, and edit Google Ads offline conversion actions — directly from within the platform. This…

- Source: https://docs.ghlcustomercare.com/docs/marketing/google-ads/ad-manager-create-manage-google-ads-offline-conversions
- Section: Marketing / Google Ads
- Reading time: 5 min
- Images: 13, each explained below

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GHL Customer Care's Ad Manager allows you to create, manage, and edit Google Ads offline conversion actions — directly from within the platform. This ensures that your offline sales, leads, and actions are properly tracked for better optimisation and reporting. In this article, we’ll cover how to use the Google Ads Conversion Action Flow inside Ad Manager.

**Note:** Before setting up the conversion actions in GHL Customer Care's Ad Manager, you must have your **Google account integrated with GHL Customer Care**.

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**TABLE OF CONTENTS**

-   [What is Creating & Managing Google Ads Offline Conversions in GHL Customer Care Ad Manager?](#what-is-creating-and-managing-google-ads-offline-conversions-in-ghl-customer-care-ad-man)[](#key-benefits-of-managing-google-ads-offline-conversions-in-ghl-customer-care-ad-manager)
-   [Key Benefits of Managing Google Ads Offline Conversions in GHL Customer Care Ad Manager](#key-benefits-of-managing-google-ads-offline-conversions-in-ghl-customer-care-ad-manager)[](#how-to-create-and-manage-google-ads-offline-conversions-in-ghl-customer-care-ad-manager)
-   [How to Create and Manage Google Ads Offline Conversions in GHL Customer Care Ad Manager](#how-to-create-and-manage-google-ads-offline-conversions-in-ghl-customer-care-ad-manager)[](#how-to-edit-or-delete-a-conversion)
-   [How to Edit or Delete a Conversion](#how-to-edit-or-delete-a-conversion) [](#frequently-asked-questions)
-   [Frequently Asked Questions](#frequently-asked-questions)[](#related-articles)
-   [Related Articles](#related-articles)

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# **What is Creating & Managing Google Ads Offline Conversions in GHL Customer Care Ad Manager?**

Creating and managing Google Ads offline conversions in GHL Customer Care Ad Manager lets you set up and maintain offline conversion actions directly in GHL Customer Care—without switching to Google Ads. Offline conversions are actions such as qualified leads, booked appointments, or closed deals that occur outside your website or app and help you measure the full customer journey. 

With this feature, you can create, edit, and view Offline Conversion Actions in one place so your Google Ads reporting stays aligned with your GHL Customer Care processes and workflows.

**Note:** This flow is for **Offline Conversion Actions** - tracking events like leads, sales, and calls that occur outside your website/app. All conversions created here are automatically available in your Google Ads account and can be used in campaign reporting. Existing Google Ads conversions are automatically imported into this view.

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## **Key Benefits of Managing Google Ads Offline Conversions in GHL Customer Care Ad Manager**

-   **Seamless Setup:** No need to switch to the Google Ads interface—everything is managed within GHL Customer Care.
-   **Consistent Tracking:** Ensures your Google Ads conversions align with GHL Customer Care workflow events.
-   **Time-Saving:** Quickly create and manage conversions in just a few clicks.
-   **Advanced Reporting:** Enables better optimization and attribution for offline conversions.
-   **Centralized Management:** View and edit all conversion actions (existing and new) in one place.
-   **Automatic Sync:** Conversions created in GHL Customer Care are instantly available in your connected Google Ads account.

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## **How to Create and Manage Google Ads Offline Conversions in GHL Customer Care Ad Manager**

Setting up Google Ads offline conversion actions in GHL Customer Care is straightforward and ensures your campaigns are accurately tracked from the start.

### **Step 1:** Access Ad Manager

1.  Navigate to the **Marketing** section from the main left-hand menu.
2.  Click on **Ad Manager** in the top navigation bar. This will take you to the campaign dashboard where your ad tools are located.

![Step 1: Access Ad Manager (image 1 of 13)](https://jumpshare.com/share/U0QBTqJuwxFUgJd4gPM1+/Screen+Shot+2026-01-30+at+5.46.07+PM.png)

**Step 1: Access Ad Manager (image 1 of 13)**

This screenshot appears in the "Step 1: Access Ad Manager" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Navigate to the Marketing section from the main left-hand menu. Click on Ad Manager in the top navigation bar. This will take you to the campaign dashboard where your ad tools are located. Immediately after, the guide continues: In the Ad Manager dashboard, click the gear icon located next to the “Create Campaign” button. This opens the Ad Manager settings where you can configure conversion tracking and platform preferences.
- Where to go: Navigate to the Marketing section from the main left-hand menu. Click on Ad Manager in the top navigation bar. This will take you to the campaign dashboard where your ad tools are located.
- Controls: Marketing, Ad Manager
- Next: In the Ad Manager dashboard, click the gear icon located next to the “Create Campaign” button. This opens the Ad Manager settings where you can configure conversion tracking and platform preferences.

Full procedure:

1. Navigate to the Marketing section from the main left-hand menu.
2. Click on Ad Manager in the top navigation bar. This will take you to the campaign dashboard where your ad tools are located.

### **Step 2:** Open Ad Manager Settings

1.  In the Ad Manager dashboard, click the **gear icon** located next to the “Create Campaign” button.
2.  This opens the Ad Manager settings where you can configure conversion tracking and platform preferences.

![Step 2: Open Ad Manager Settings (image 2 of 13)](https://jumpshare.com/share/36yNHo2TvPcP4Q402RWg+/GIF+Recording+2026-01-30+at+5.51.37+PM.gif)

**Step 2: Open Ad Manager Settings (image 2 of 13)**

This animation appears in the "Step 2: Open Ad Manager Settings" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: In the Ad Manager dashboard, click the gear icon located next to the “Create Campaign” button. This opens the Ad Manager settings where you can configure conversion tracking and platform preferences. Immediately after, the guide continues: Inside the Ad Manager settings, click on Google Ads under Platform Settings, Switch to the Conversions tab. This view displays all your past synced and newly created Google Ads conversion actions in one list.
- What to click: In the Ad Manager dashboard, click the gear icon located next to the “Create Campaign” button. This opens the Ad Manager settings where you can configure conversion tracking and platform preferences.
- Controls: gear icon
- Next: Inside the Ad Manager settings, click on Google Ads under Platform Settings, Switch to the Conversions tab. This view displays all your past synced and newly created Google Ads conversion actions in one list.

Full procedure:

1. In the Ad Manager dashboard, click the gear icon located next to the “Create Campaign” button.
2. This opens the Ad Manager settings where you can configure conversion tracking and platform preferences.

### **Step 3:** Select Google Ads Conversions

1.  Inside the Ad Manager settings, click on **Google Ads** under Platform Settings,
2.  Switch to the **Conversions** tab. This view displays all your past synced and newly created Google Ads conversion actions in one list.

![Step 3: Select Google Ads Conversions (image 3 of 13)](https://jumpshare.com/share/Rdk7Bw0b5dg07YuKegOV+/Screen+Shot+2026-01-30+at+5.54.47+PM.png)

**Step 3: Select Google Ads Conversions (image 3 of 13)**

This screenshot appears in the "Step 3: Select Google Ads Conversions" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Inside the Ad Manager settings, click on Google Ads under Platform Settings, Switch to the Conversions tab. This view displays all your past synced and newly created Google Ads conversion actions in one list. Immediately after, the guide continues: Click the “+ Create a new conversion” button in the top-right corner of the Conversions screen.
- What to click: Inside the Ad Manager settings, click on Google Ads under Platform Settings, Switch to the Conversions tab. This view displays all your past synced and newly created Google Ads conversion actions in one list.
- Controls: Google Ads, Conversions
- Next: Click the “+ Create a new conversion” button in the top-right corner of the Conversions screen.

Full procedure:

1. Inside the Ad Manager settings, click on Google Ads under Platform Settings,
2. Switch to the Conversions tab. This view displays all your past synced and newly created Google Ads conversion actions in one list.

### **Step 4:** Create a New Conversion

1.  Click the **“+ Create a new conversion”** button in the top-right corner of the Conversions screen. 

![Step 4: Create a New Conversion (image 4 of 13)](https://jumpshare.com/share/FR2lajBfeZ8tLqIfwcPg+/Screen+Shot+2026-01-30+at+5.57.24+PM.png)

**Step 4: Create a New Conversion (image 4 of 13)**

This screenshot appears in the "Step 4: Create a New Conversion" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Click the “+ Create a new conversion” button in the top-right corner of the Conversions screen. Immediately after, the guide continues: At the top of the form, give your conversion a clear and descriptive name. This helps you easily identify it later in reports and workflows. Example: Qualified Lead - Consultation Booking.
- What to click: Click the “+ Create a new conversion” button in the top-right corner of the Conversions screen.
- Controls: “+ Create a new conversion”
- Next: At the top of the form, give your conversion a clear and descriptive name. This helps you easily identify it later in reports and workflows. Example: Qualified Lead - Consultation Booking

### **Step 5:** Enter Conversion Name

-   At the top of the form, give your conversion a clear and descriptive name. This helps you easily identify it later in reports and workflows.  
    **Example:**Qualified Lead - Consultation Booking

![Step 5: Enter Conversion Name (image 5 of 13)](https://jumpshare.com/share/8kzw8iuLAxOkzBLqtw3n+/Screen+Shot+2026-01-30+at+6.16.15+PM.png)

**Step 5: Enter Conversion Name (image 5 of 13)**

This screenshot appears in the "Step 5: Enter Conversion Name" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: At the top of the form, give your conversion a clear and descriptive name. This helps you easily identify it later in reports and workflows. Example: Qualified Lead - Consultation Booking. Immediately after, the guide continues: Select a relevant C onversion Source from the dropdown menu. Options include Converted lead, Qualified lead, Purchase, Signup, and more. Choose the one that best matches the action you’re tracking.
- What this covers: At the top of the form, give your conversion a clear and descriptive name. This helps you easily identify it later in reports and workflows. Example: Qualified Lead - Consultation Booking
- Next: Select a relevant C onversion Source from the dropdown menu. Options include Converted lead, Qualified lead, Purchase, Signup, and more. Choose the one that best matches the action you’re tracking.

### **Step 6:** Choose Conversion Source

-   Select a relevant  **C****onversion Source** from the dropdown menu.
-   Options include Converted lead, Qualified lead, Purchase, Signup, and more. Choose the one that best matches the action you’re tracking.

![Step 6: Choose Conversion Source (image 6 of 13)](https://jumpshare.com/share/G1dvb7UT2a6lGvQEbCDM+/Screenshot+2026-01-30+at+6.25.18%E2%80%AFPM.png)

**Step 6: Choose Conversion Source (image 6 of 13)**

This screenshot appears in the "Step 6: Choose Conversion Source" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Select a relevant C onversion Source from the dropdown menu. Options include Converted lead, Qualified lead, Purchase, Signup, and more. Choose the one that best matches the action you’re tracking. Immediately after, the guide continues: Choose how conversions are counted per ad click. Use Many per click for purchases or repeatable actions, or One per click for leads or one-time form submissions to prevent duplicates.
- What to choose: Select a relevant C onversion Source from the dropdown menu. Options include Converted lead, Qualified lead, Purchase, Signup, and more. Choose the one that best matches the action you’re tracking.
- Controls: C, onversion Source
- Next: Choose how conversions are counted per ad click. Use Many per click for purchases or repeatable actions, or One per click for leads or one-time form submissions to prevent duplicates.

Full procedure:

1. Select a relevant C onversion Source from the dropdown menu.
2. Options include Converted lead, Qualified lead, Purchase, Signup, and more. Choose the one that best matches the action you’re tracking.

### **Step 7:** Set Conversion Count

-   Choose how conversions are counted per ad click.
-   Use **Many per click** for purchases or repeatable actions, or **One per click** for leads or one-time form submissions to prevent duplicates.

![Step 7: Set Conversion Count (image 7 of 13)](https://jumpshare.com/share/s4WRNpCmHU1iP0NQSF0u+/Screen+Shot+2026-01-30+at+6.32.03+PM.png)

**Step 7: Set Conversion Count (image 7 of 13)**

This screenshot appears in the "Step 7: Set Conversion Count" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Choose how conversions are counted per ad click. Use Many per click for purchases or repeatable actions, or One per click for leads or one-time form submissions to prevent duplicates. Immediately after, the guide continues: Use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the….
- What to choose: Choose how conversions are counted per ad click. Use Many per click for purchases or repeatable actions, or One per click for leads or one-time form submissions to prevent duplicates.
- Controls: Many per click, One per click
- Next: Use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue. Use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier. Do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).

Full procedure:

1. Choose how conversions are counted per ad click.
2. Use Many per click for purchases or repeatable actions, or One per click for leads or one-time form submissions to prevent duplicates.

### **Step 8:** SetConversion Value

1.  **Use same value for each conversion:** This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue.
    
    
![Step 1 of 3: Use same value for each conversion: This option lets you apply a fixed…](https://jumpshare.com/share/geZ7mWXihGDbn0FP50zb+/Screen+Shot+2026-01-30+at+6.38.39+PM.png)

**Step 1 of 3: Use same value for each conversion: This option lets you apply a fixed…**

This screenshot accompanies step 1 of 3 in the "Step 8: Set Conversion Value" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". At this point in the walkthrough you use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue. The next step is to use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.
- What to fill in: Use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue.
- Next: Use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.

Full procedure:

1. Use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue.  <- this image
2. Use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.
3. Do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).

    
2.  **Use different value for each conversion:** Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.
    
    
![Step 2 of 3: Use different value for each conversion: Choose this when each…](https://jumpshare.com/share/EUuIvKFakkLcXu38wZUU+/Screen+Shot+2026-01-30+at+6.48.50+PM.png)

**Step 2 of 3: Use different value for each conversion: Choose this when each…**

This screenshot accompanies step 2 of 3 in the "Step 8: Set Conversion Value" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". At this point in the walkthrough you use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier. The next step is to do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).
- What to fill in: Use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.
- Next: Do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).

Full procedure:

1. Use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue.
2. Use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.  <- this image
3. Do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).

    
3.  **Do not use value for this conversion action:** This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).
    
    
![Step 3 of 3: Do not use value for this conversion action: This option tracks…](https://jumpshare.com/share/uNKSUCqYV0fksuS2ts4a+/Screen+Shot+2026-01-30+at+6.53.42+PM.png)

**Step 3 of 3: Do not use value for this conversion action: This option tracks…**

This screenshot accompanies step 3 of 3 in the "Step 8: Set Conversion Value" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". At this point in the walkthrough you do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).
- What this covers: Do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).

Full procedure:

1. Use same value for each conversion: This option lets you apply a fixed monetary value to every conversion. You’ll need to enter a Value (e.g., 50) and select a Currency Code (e.g., USD). It’s ideal when all conversions have roughly the same worth — such as when each lead, booking, or sale contributes consistent revenue.
2. Use different value for each conversion: Choose this when each conversion might have a different revenue value — for example, sales of varying amounts. You’ll still need to enter a default Value and Currency Code, which will be used if no custom value is provided. To fully utilize this option, custom values must be sent during upload through workflows or other integrations like CRM or Zapier.
3. Do not use value for this conversion action: This option tracks conversions purely by count, without assigning any monetary value. It disables the value and currency fields, making setup simple. Use this when your goal is to measure user actions like signups or downloads, rather than calculate revenue or return on ad spend (ROAS).  <- this image

    

### **Step 9:** Conversion Window

-   Conversions can happen some time after an ad click. Choose **how long you want to track conversions after someone clicks your ad**. You can select a timeframe from the dropdown — such as 30, 60, or 90 days, or set a custom duration.

![Step 9: Conversion Window (image 11 of 13)](https://jumpshare.com/share/6tD5imzgFagfwbNtkFsy+/Screen+Shot+2026-01-30+at+7.05.42+PM.png)

**Step 9: Conversion Window (image 11 of 13)**

This screenshot appears in the "Step 9: Conversion Window" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Conversions can happen some time after an ad click. Choose how long you want to track conversions after someone clicks your ad. You can select a timeframe from the dropdown — such as 30, 60, or 90 days, or set a custom duration. Immediately after, the guide continues: Once all fields are filled out, click the Create button to save your new offline conversion action. It will be instantly synced with your connected Google Ads account and available for tracking and reporting. GHL Customer Care will create….
- What to choose: Conversions can happen some time after an ad click. Choose how long you want to track conversions after someone clicks your ad. You can select a timeframe from the dropdown — such as 30, 60, or 90 days, or set a custom duration.
- Next: Once all fields are filled out, click the Create button to save your new offline conversion action. It will be instantly synced with your connected Google Ads account and available for tracking and reporting. GHL Customer Care will create the conversion action in Google Ads via API - no manual setup needed in Google Ads UI.

### **Step 10:** Save the Conversion Action

-   Once all fields are filled out, click the **Create** button to save your new offline conversion action. It will be instantly synced with your connected Google Ads account and available for tracking and reporting.
-   GHL Customer Care will create the **conversion action in Google Ads via API** - no manual setup needed in Google Ads UI.

![Step 10: Save the Conversion Action (image 12 of 13)](https://jumpshare.com/share/QBdaicP0udDYOtqSOjPn+/Screen+Shot+2026-01-30+at+7.08.33+PM.png)

**Step 10: Save the Conversion Action (image 12 of 13)**

This screenshot appears in the "Step 10: Save the Conversion Action" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Once all fields are filled out, click the Create button to save your new offline conversion action. It will be instantly synced with your connected Google Ads account and available for tracking and reporting. GHL Customer Care will create the conversion action in Google Ads via API - no manual setup…. Immediately after, the guide continues: Note: Attribution model is fixed to Data-driven for offline conversions (per Google Ads guidelines).
- How to confirm: Once all fields are filled out, click the Create button to save your new offline conversion action. It will be instantly synced with your connected Google Ads account and available for tracking and reporting. GHL Customer Care will create the conversion action in Google Ads via API - no manual setup needed in Google Ads UI.
- Controls: Create, conversion action in Google Ads via API
- Next: Note: Attribution model is fixed to Data-driven for offline conversions (per Google Ads guidelines).

Full procedure:

1. Once all fields are filled out, click the Create button to save your new offline conversion action. It will be instantly synced with your connected Google Ads account and available for tracking and reporting.
2. GHL Customer Care will create the conversion action in Google Ads via API - no manual setup needed in Google Ads UI.

---

## **How to Edit or Delete a Conversion** 

**Note:** Attribution model is **fixed to Data-driven** for offline conversions (per Google Ads guidelines).

You can **edit** or **delete** any conversion action created via GHL Customer Care:

1.  Click the **3-dot menu** next to the conversion.
2.  Choose **Edit** or **Delete.**

![How to Edit or Delete a Conversion (image 13 of 13)](https://jumpshare.com/share/IAEIWgVqziaXCRuttiXv+/Screen+Shot+2026-01-30+at+7.27.35+PM.png)

**How to Edit or Delete a Conversion (image 13 of 13)**

This screenshot appears in the "How to Edit or Delete a Conversion" section of "Ad Manager - Create & Manage Google Ads Offline Conversions". The text alongside this image reads: Click the 3-dot menu next to the conversion. Choose Edit or Delete. Immediately after, the guide continues: Q. Can I set up website conversion actions with this feature?
- What to choose: Click the 3-dot menu next to the conversion. Choose Edit or Delete.
- Controls: fixed to Data-driven, edit, delete, 3-dot menu, Edit, Delete.
- Next: Q. Can I set up website conversion actions with this feature?

Full procedure:

1. Click the 3-dot menu next to the conversion.
2. Choose Edit or Delete.

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## **Frequently Asked Questions**

**Q. Can I set up website conversion actions with this feature?**

No. This feature supports only offline conversion actions. Website conversion tracking via Google Tag Manager is planned for a future update.

**Q. Will conversions created in GHL Customer Care appear in Google Ads?**

Yes. Any conversion action you create in GHL Customer Care is automatically synced to your connected Google Ads account via API.

**Q. Can I edit or delete existing Google Ads conversions from GHL Customer Care?**

Yes. You can manage both existing and newly created conversion actions directly within the GHL Customer Care Ad Manager.

**Q. What types of offline conversions can I track?**

You can track events like leads, purchases, form submissions, and other actions that happen outside your website or app—such as phone calls or CRM-updated statuses.

**Q. Will changes made in Google Ads reflect in GHL Customer Care?**

Yes. All existing conversion actions from your connected Google Ads account are automatically imported and kept in sync.

---

### **Related Articles**

-   [How to set up Google Ad Conversion Actions Using Google Ads Manager](https://docs.ghlcustomercare.com/docs/reporting/tracking-and-attribution/how-to-set-up-google-ads-offline-conversion-actions-google-platform-side-setup)
-   [How to view Google Ad Campaign Statistics in Ad Manager](https://docs.ghlcustomercare.com/docs/marketing/google-ads/how-to-view-google-ad-campaign-statistics-in-ad-manager)
-   [How to configure Google ads assets in Ad Manager](https://docs.ghlcustomercare.com/docs/marketing/google-ads/ad-manager-configure-google-ads-additional-assets-at-campaign-level)
-   [Ads Manager - Audience Segments for Google Ads](https://docs.ghlcustomercare.com/docs/marketing/google-ads/ads-manager-audience-segments-for-google-ads)

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Documentation for GHL Customer Care. Support: support@ghlcustomercare.com