# How to Preview & Test Your Email Campaigns/Templates > Learn how to preview, test, and validate email campaigns/templates in GHL Customer Care, including personalization, unsubscribe behavior, A/B variants, and analytics. - Source: https://docs.ghlcustomercare.com/docs/marketing/campaign-settings-functionalities/how-to-preview-test-your-email-campaigns-templates - Section: Marketing / Campaign Settings/Functionalities - Reading time: 3 min - Images: 8, each explained below --- Previewing and testing emails in GHL Customer Care ensures your layout, links, and personalization render correctly before you send. This guide covers preview modes, and test sends so your campaigns and templates look right the first time. --- **TABLE OF CONTENTS** - [What is Preview & Test for Email Campaigns/Templates?](#what-is-preview-and-test-for-email-campaigns-templates)[](#key-benefits-of-previewing-and-testing-emails) - [Key Benefits of Previewing & Testing Emails](#key-benefits-of-previewing-and-testing-emails)[](#how-to-preview-and-send-test-email-campaigns) - [How To Preview and Send Test Email Campaigns](#how-to-preview-and-send-test-email-campaigns)[](#how-to-preview-and-test-email-templates) - [How To Preview and Test Email Templates](#how-to-preview-and-test-email-templates)[](#frequently-asked-questions) - [Frequently Asked Questions](#frequently-asked-questions)[](#related-articles)[](#related-articles) - [Related Articles](#related-articles) --- # **What is Preview & Test for Email Campaigns/Templates?** Preview & Test refers to the tools in GHL Customer Care’s Email builder that let you visually verify content and send a safe test copy of an email before a live send. These options help you validate personalization, layout, and links without affecting real contacts or campaign metrics. Use **Preview** to see how your email renders in the builder, and use **Send Test** to deliver a sample to your inbox for a final inbox check. --- ## **Key Benefits of Previewing & Testing Emails** - **Accuracy:** confirm merge fields, custom values, and conditional content appear as intended. - **Compliance:** validate that required elements (like unsubscribe sections) are present before launch. - **Quality assurance:** catch layout, image, and link issues early—especially if you imported HTML. - **Speed:** iterate quickly without sending to real lists or skewing analytics. --- ## **How To Preview and Send Test Email Campaigns** **Note:** To **learn how to create, edit and send email templates and campaigns**, checkout our detailed guides on [Getting Started - Launch an Email Campaign](https://docs.ghlcustomercare.com/docs/getting-started-w-ghl-customer-care/foundational-setup/getting-started-launch-an-email-campaign) & [How to use the Email Builder and its In-line Editor](https://docs.ghlcustomercare.com/docs/marketing/email-builder-capabilities/how-to-use-the-email-builder-and-its-in-line-editor). 1. Go to **Marketing > Emails >** **Campaigns.** 2. Click on a **C****ampaign** to open it. ![Step 2 of 6: Click on a C ampaign to open it](https://jumpshare.com/share/Y8i4lTrITYfFmnOYk1ut+/GIF+Recording+2025-12-03+at+6.20.08+PM.gif) **Step 2 of 6: Click on a C ampaign to open it** This animation accompanies step 2 of 6 in the "How To Preview and Send Test Email Campaigns" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you click on a C ampaign to open it. For context, this section explains: Note: To learn how to create, edit and send email templates and campaigns, checkout our detailed guides on Getting Started - Launch an Email Campaign & How to use the Email Builder and its In-line Editor. The navigation path used here is Marketing > Emails > Campaigns. The next step is to click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. - Path: Marketing > Emails > Campaigns - What to click: Click on a C ampaign to open it. - Controls: C, ampaign, Marketing > Emails >, Campaigns., Preview, Desktop/Tablet/Mobile, Three Dots, Test Email, Sender Email, Sender Name, Receiver Email, Preview Text - Next: Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. Full procedure: 1. Go to Marketing > Emails > Campaigns. 2. Click on a C ampaign to open it. <- this image 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. 3. Click on the **Preview** button on the top right and check the **Desktop/Tablet/Mobile** view. ![Step 3 of 6: Click on the Preview button on the top right and check the…](https://jumpshare.com/share/tfbIpnG6wPI5x9lzBby4+/GIF+Recording+2025-12-03+at+6.21.58+PM.gif) **Step 3 of 6: Click on the Preview button on the top right and check the…** This animation accompanies step 3 of 6 in the "How To Preview and Send Test Email Campaigns" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. The navigation path used here is Marketing > Emails > Campaigns. The next step is to to send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. - Path: Marketing > Emails > Campaigns - What to click: Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. - Controls: Preview, Desktop/Tablet/Mobile, Marketing > Emails >, Campaigns., C, ampaign, Three Dots, Test Email, Sender Email, Sender Name, Receiver Email, Preview Text - Next: To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. Full procedure: 1. Go to Marketing > Emails > Campaigns. 2. Click on a C ampaign to open it. 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. <- this image 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. 4. To send a test mail, click on the **Three Dots** beside Preview button and click on the **Test Email** button . ![Step 4 of 6: To send a test mail, click on the Three Dots beside Preview button and…](https://jumpshare.com/share/y9qA4pgUtprtzoJNyFi2+/Screen+Shot+2025-12-03+at+6.24.13+PM.png) **Step 4 of 6: To send a test mail, click on the Three Dots beside Preview button and…** This screenshot accompanies step 4 of 6 in the "How To Preview and Send Test Email Campaigns" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you to send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. The navigation path used here is Marketing > Emails > Campaigns. The next step is to select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. - Path: Marketing > Emails > Campaigns - What to click: To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. - Controls: Three Dots, Test Email, Marketing > Emails >, Campaigns., C, ampaign, Preview, Desktop/Tablet/Mobile, Sender Email, Sender Name, Receiver Email, Preview Text - Next: Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. Full procedure: 1. Go to Marketing > Emails > Campaigns. 2. Click on a C ampaign to open it. 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. <- this image 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. 5. Select **Sender Email**, add **Sender Name**, select **Receiver Email**, add **Preview Text** and **Email Subject**. 6. Click on the **Send Test Email** button. ![Step 6 of 6: Click on the Send Test Email button](https://jumpshare.com/share/nVETX2d4xu24bpHxvVqa+/Screen+Shot+2025-12-03+at+6.25.21+PM.png) **Step 6 of 6: Click on the Send Test Email button** This screenshot accompanies step 6 of 6 in the "How To Preview and Send Test Email Campaigns" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you click on the Send Test Email button. For context, this section explains: Note: To learn how to create, edit and send email templates and campaigns, checkout our detailed guides on Getting Started - Launch an Email Campaign & How to use the Email Builder and its In-line Editor. The navigation path used here is Marketing > Emails > Campaigns. - Path: Marketing > Emails > Campaigns - What to click: Click on the Send Test Email button. - Controls: Send Test Email, Marketing > Emails >, Campaigns., C, ampaign, Preview, Desktop/Tablet/Mobile, Three Dots, Test Email, Sender Email, Sender Name, Receiver Email Full procedure: 1. Go to Marketing > Emails > Campaigns. 2. Click on a C ampaign to open it. 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. <- this image --- ## **How To Preview and Test Email Templates** **Note:** The unsubscribe link **will not work for test emails**.  1. Go to **Marketing > Emails >** **Templates.** 2. Click on a **Template** to open it. ![Step 2 of 6: Click on a Template to open it](https://jumpshare.com/share/qJ0rTYspEARkAX9ttNPD+/GIF+Recording+2025-12-03+at+6.33.49+PM.gif) **Step 2 of 6: Click on a Template to open it** This animation accompanies step 2 of 6 in the "How To Preview and Test Email Templates" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you click on a Template to open it. For context, this section explains: Go to Marketing > Emails > Templates. Click on a Template to open it. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. Select Sender Email, add Sender Name…. The navigation path used here is Marketing > Emails > Templates. The next step is to click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. - Path: Marketing > Emails > Templates - What to click: Click on a Template to open it. - Controls: Template, will not work for test emails, Marketing > Emails >, Templates., Preview, Desktop/Tablet/Mobile, Three Dots, Test Email, Sender Email, Sender Name, Receiver Email, Preview Text - Next: Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. Full procedure: 1. Go to Marketing > Emails > Templates. 2. Click on a Template to open it. <- this image 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. 3. Click on the **Preview** button on the top right and check the **Desktop/Tablet/Mobile** view. ![Step 3 of 6: Click on the Preview button on the top right and check the…](https://jumpshare.com/share/6efathJwHxn4TJ7deMaG+/GIF+Recording+2025-12-03+at+6.35.11+PM.gif) **Step 3 of 6: Click on the Preview button on the top right and check the…** This animation accompanies step 3 of 6 in the "How To Preview and Test Email Templates" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. The navigation path used here is Marketing > Emails > Templates. The next step is to to send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. - Path: Marketing > Emails > Templates - What to click: Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. - Controls: Preview, Desktop/Tablet/Mobile, will not work for test emails, Marketing > Emails >, Templates., Template, Three Dots, Test Email, Sender Email, Sender Name, Receiver Email, Preview Text - Next: To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. Full procedure: 1. Go to Marketing > Emails > Templates. 2. Click on a Template to open it. 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. <- this image 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. 4. To send a test mail, click on the **Three Dots** beside Preview button and click on the **Test Email** button . ![Step 4 of 6: To send a test mail, click on the Three Dots beside Preview button and…](https://jumpshare.com/share/6OixJgoKLDjQfC1pnhmj+/Screen+Shot+2025-12-03+at+6.39.26+PM.png) **Step 4 of 6: To send a test mail, click on the Three Dots beside Preview button and…** This screenshot accompanies step 4 of 6 in the "How To Preview and Test Email Templates" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you to send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. The navigation path used here is Marketing > Emails > Templates. The next step is to select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. - Path: Marketing > Emails > Templates - What to click: To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. - Controls: Three Dots, Test Email, will not work for test emails, Marketing > Emails >, Templates., Template, Preview, Desktop/Tablet/Mobile, Sender Email, Sender Name, Receiver Email, Preview Text - Next: Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. Full procedure: 1. Go to Marketing > Emails > Templates. 2. Click on a Template to open it. 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. <- this image 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. 5. Select **Sender Email**, add **Sender Name**, select **Receiver Email**, add **Preview Text** and **Email Subject**. 6. Click on the **Send Test Email** button. ![Step 6 of 6: Click on the Send Test Email button](https://jumpshare.com/share/4zq9HyOpqbokjNU7cJNi+/Screen+Shot+2025-12-03+at+6.40.57+PM.png) **Step 6 of 6: Click on the Send Test Email button** This screenshot accompanies step 6 of 6 in the "How To Preview and Test Email Templates" section of "How to Preview & Test Your Email Campaigns/Templates". At this point in the walkthrough you click on the Send Test Email button. For context, this section explains: Go to Marketing > Emails > Templates. Click on a Template to open it. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. Select Sender Email, add Sender Name…. The navigation path used here is Marketing > Emails > Templates. - Path: Marketing > Emails > Templates - What to click: Click on the Send Test Email button. - Controls: Send Test Email, will not work for test emails, Marketing > Emails >, Templates., Template, Preview, Desktop/Tablet/Mobile, Three Dots, Test Email, Sender Email, Sender Name, Receiver Email Full procedure: 1. Go to Marketing > Emails > Templates. 2. Click on a Template to open it. 3. Click on the Preview button on the top right and check the Desktop/Tablet/Mobile view. 4. To send a test mail, click on the Three Dots beside Preview button and click on the Test Email button. 5. Select Sender Email, add Sender Name, select Receiver Email, add Preview Text and Email Subject. 6. Click on the Send Test Email button. <- this image --- ## **Frequently Asked Questions** **Q: Why doesn’t the unsubscribe link work in my test email?** Unsubscribe is intentionally disabled in tests to protect your list. It functions normally in live sends based on your configured flow. **Q: Do test opens and clicks affect my analytics?** No. Tests are for validation; performance metrics populate from live sends. **Q: My test didn’t arrive—what should I check first?** Check Spam/Junk, verify From/service configuration, confirm the recipient isn’t suppressed, and try a different email address. **Q: Do custom unsubscribe links work in tests?** They display but won’t complete an unsubscribe action in tests. They operate in live sends as configured. --- ### **Related Articles** - [Getting Started — Launch an Email Campaign](https://docs.ghlcustomercare.com/docs/getting-started-w-ghl-customer-care/foundational-setup/getting-started-launch-an-email-campaign)  - [How to use the Email Builder and its In-line Editor](https://docs.ghlcustomercare.com/docs/marketing/email-builder-capabilities/how-to-use-the-email-builder-and-its-in-line-editor) - [Email Templates vs Email Campaigns](https://docs.ghlcustomercare.com/docs/marketing/templates-2/email-templates-vs-email-campaigns) - [How to set up A/B testing for your Email Campaigns](https://docs.ghlcustomercare.com/docs/marketing/email-builder-capabilities/how-to-set-up-a-b-testing-for-your-email-campaigns)  - [How to send a Regular Email Campaign (Send Now or Schedule)?](https://docs.ghlcustomercare.com/docs/marketing/campaign-settings-functionalities/how-to-send-or-schedule-a-regular-email-campaign) --- Documentation for GHL Customer Care. Support: support@ghlcustomercare.com