# Help Guide: Global Custom Color

> Maintaining brand consistency across all your designs can be time-consuming. With Global Custom Colors , you can define your brand colors once and use…

- Source: https://docs.ghlcustomercare.com/docs/marketing/brand-board/help-guide-global-custom-color
- Section: Marketing / Brand Board
- Reading time: 2 min
- Images: 6, each explained below
- Modified on Wed, 26 Aug at 12:04 PM

---
Maintaining brand consistency across all your designs can be time-consuming. With **Global Custom Colors**, you can define your brand colors once and use them everywhere. Any updates to these colors instantly reflect across all your assets, saving you time and effort.

---

**TABLE OF CONTENTS**

-   [What Are Global Custom Colors?](#what-are-global-custom-colors)
    -   [How Are They Different from Design Kit Colors?](#how-are-they-different-from-design-kit-colors)
    -   [Key Benefits of Global Custom Colors](#key-benefits-of-global-custom-colors)
    -   [How to Use Global Custom Colors](#how-to-use-global-custom-colors)
    -   [Frequently Asked Questions](#frequently-asked-questions)

---

# **What Are Global Custom Colors?**

Global Custom Colors are brand colors stored in **Global Settings** under **Brand Boards**.

-   They are **two-way synced**, meaning if you update a color, it automatically updates in all the places it was used (emails, funnels, forms, pages, etc.).
    
-   By default, they appear in every **color picker** across the platform.
    

---

## **How Are They Different from Design Kit Colors?**

-   **Design Kit Colors**: Quick-access colors available in the design builder. They **do not sync**, so updating them won’t change existing designs.
    
-   **Global Custom Colors**: Stored at the brand level with **two-way sync**. Update once, and the change applies everywhere that color is used.
    

**In short:** Design Kit = static quick access. Global Custom Colors = dynamic, synced brand consistency.

---

## **Key Benefits of Global Custom Colors**

1.  **Consistency Across Assets** – Maintain the same look and feel in all designs.
    
2.  **Time-Saving** – Update a color once, and it reflects everywhere.
    
3.  **Easy Rebranding** – Agencies can clone/share funnels, emails, and quickly rebrand new locations just by updating the global colors.
    
4.  **Always Accessible** – Global colors show up in every color picker.
    
5.  **Quick Import** – Bring in your existing custom values for faster setup.
    

---

## **How to Use Global Custom Colors**

#### **Step 1:** Open Global Settings

Navigate to **Marketing → Brand Boards → Global Settings**.

![Step 1: Open Global Settings (image 1 of 6)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155055821242/original/erfzT83DFBq_By7xAic1N3H5xfUdUxgmIA.jpeg)

**Step 1: Open Global Settings (image 1 of 6)**

This screenshot appears in the "Step 1: Open Global Settings" section of "Help Guide: Global Custom Color". The text alongside this image reads: Navigate to Marketing → Brand Boards → Global Settings. Immediately after, the guide continues: Add New Color → Give it a name and hex code.
- Where to go: Navigate to Marketing → Brand Boards → Global Settings.
- Next: Add New Color → Give it a name and hex code.

![Step 1: Open Global Settings (image 2 of 6)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155055821247/original/gNyoVFKy3wgGu0tUjcow78fzLc68GEPE1A.jpeg)

**Step 1: Open Global Settings (image 2 of 6)**

This screenshot appears in the "Step 1: Open Global Settings" section of "Help Guide: Global Custom Color". The text alongside this image reads: Navigate to Marketing → Brand Boards → Global Settings. Immediately after, the guide continues: Add New Color → Give it a name and hex code.
- Where to go: Navigate to Marketing → Brand Boards → Global Settings.
- Next: Add New Color → Give it a name and hex code.

#### **Step 2:** Add or Manage Colors

-   **Add New Color** → Give it a name and hex code.
    
    
![Step 1 of 1: Add New Color → Give it a name and hex code](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155055821243/original/1Ogy8jwZJvPGxTUD2VXOJ699T1Qohutwjw.jpeg)

**Step 1 of 1: Add New Color → Give it a name and hex code**

This screenshot accompanies step 1 of 1 in the "Step 2: Add or Manage Colors" section of "Help Guide: Global Custom Color". At this point in the walkthrough you add New Color → Give it a name and hex code.
- What this covers: Add New Color → Give it a name and hex code.
- Controls: Add New Color, Edit, Delete

    

-   **Edit** → Update color details anytime.
    
    
![Step 1 of 2: Edit → Update color details anytime](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155055821241/original/wahMx1uOrGjxPhGCWZsLJRnWUkM-mnkhKA.jpeg)

**Step 1 of 2: Edit → Update color details anytime**

This screenshot accompanies step 1 of 2 in the "Step 2: Add or Manage Colors" section of "Help Guide: Global Custom Color". At this point in the walkthrough you edit → Update color details anytime. For context, this section explains: Edit → Update color details anytime. Delete → Remove unused colors. The next step is to delete → Remove unused colors.
- What this covers: Edit → Update color details anytime.
- Controls: Edit, Add New Color, Delete
- Next: Delete → Remove unused colors.

Full procedure:

1. Edit → Update color details anytime.  <- this image
2. Delete → Remove unused colors.

    
-   **Delete** → Remove unused colors.
    

#### **Step 3:** Import Colors

-   Click on New and then choose **Import**
    
-   Select the colors to import and proceed
    
    
![Step 2 of 2: Select the colors to import and proceed](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155055821249/original/NddzdvgG86xnUBbCI9_7y9BvoPhMcy9cbA.jpeg)

**Step 2 of 2: Select the colors to import and proceed**

This screenshot accompanies step 2 of 2 in the "Step 3: Import Colors" section of "Help Guide: Global Custom Color". At this point in the walkthrough you select the colors to import and proceed. For context, this section explains: Click on New and then choose Import Select the colors to import and proceed.
- What to choose: Select the colors to import and proceed
- Controls: Import

Full procedure:

1. Click on New and then choose Import
2. Select the colors to import and proceed  <- this image

    

#### **Step 4:** Use in Builders

-   Open the **Color Picker** in emails, funnels, forms, timers or pages.
    
-   Your Global Custom Colors will appear automatically.
    
-   Use **Manage**inside the picker to add/edit colors on the fly.
    
    
![Step 3 of 3: Use Manage inside the picker to add/edit colors on the fly](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155055821244/original/3lKw7nGwmrJgczkizZ9LELsytTffanC0lA.jpeg)

**Step 3 of 3: Use Manage inside the picker to add/edit colors on the fly**

This screenshot accompanies step 3 of 3 in the "Step 4: Use in Builders" section of "Help Guide: Global Custom Color". At this point in the walkthrough you use Manage inside the picker to add/edit colors on the fly.
- What this covers: Use Manage inside the picker to add/edit colors on the fly.
- Controls: Manage, Color Picker

Full procedure:

1. Open the Color Picker in emails, funnels, forms, timers or pages.
2. Your Global Custom Colors will appear automatically.
3. Use Manage inside the picker to add/edit colors on the fly.  <- this image

    

---

## **Frequently Asked Questions**

**Q: Will changing a Global Color update my existing assets?**  
Yes. Global Custom Colors are two-way synced. Any change reflects instantly across all designs where that color is applied.

**Q: Why don’t I see Global Colors in the color picker?**  
The section only appears if you’ve added at least one color in Global Settings.

**Q: Can I import my existing custom value based colors?**  
Yes. You can import them from the **Custom Values** section into Global Settings. This only creates a copy and does not lift and shift the custom value based colors.

**Q: How is this different from Design Kit colors?**  
Design Kit colors are for quick access only and do not sync. Global Custom Colors sync across all assets.

**Q: Can agencies use this for client onboarding?**  
Absolutely! Agencies can clone funnels/emails and simply update the Global Colors to instantly rebrand for new clients.

---

Documentation for GHL Customer Care. Support: support@ghlcustomercare.com