# How to Set Up ShipStation Integration for Ecommerce Stores

> Learn how to set up ShipStation with GHL Customer Care Ecommerce. Sync orders, show live shipping rates, and generate labels to simplify fulfillment & boost efficiency.

- Source: https://docs.ghlcustomercare.com/docs/e-commerce-store/e-commerce-store/how-to-set-up-shipstation-integration-for-ecommerce-stores
- Section: E-commerce store / E-Commerce Store
- Reading time: 5 min
- Images: 8, each explained below

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This guide shows GHL Customer Care Ecommerce users how to easily set up and use the ShipStationIntegration. Shipping and fulfillment can often feel complicated, with multiple carriers, rates, and tracking details to manage. The ShipStation Integration  helps you automate shipping and fulfillment by syncing orders, showing live carrier rates at checkout, and generating labels directly from your store. 

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**TABLE OF CONTENTS**

-   [What is ShipStation Integration?](#what-is-shipstation-integration)[](#key-benefits-of-shipstation-integration)
-   [Key Benefits of ShipStation Integration](#key-benefits-of-shipstation-integration)[](#automated-fulfillment)
-   [Automated Fulfillment](#automated-fulfillment)[](#live-carrier-rates)
-   [Live Carrier Rates](#live-carrier-rates)[](#discounted-shipping)
-   [Discounted Shipping](#discounted-shipping)[](#how-to-setup-shipstation-integration)
-   [How To Setup ShipStation Integration](#how-to-setup-shipstation-integration)[](#step-1-install-shipstation-integration)[](#frequently-asked-questions)
-   [Frequently Asked Questions](#frequently-asked-questions)[](#related-articles)
-   [Related Articles](#related-articles)

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# **What is ShipStation Integration?**

The ShipStationIntegrationacts as a bridge, automatically syncing new orders from your store into ShipStation, where you can generate shipping labels, compare real-time carrier rates, and manage all shipments from a single dashboard.

With access to 50+ carriers, you can provide customers with accurate shipping options at checkout, reduce errors with automated syncing, and simplify fulfillment through centralized management. ShipStation also sends branded tracking updates back to your customers, ensuring a smoother experience from checkout to delivery.

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## **Key Benefits of ShipStation Integration**

ShipStation Integration is designed with your store’s efficiency and customer satisfaction in mind. Enjoy benefits such as:

-   **Automated Syncing:** Orders placed in your store are automatically synced to ShipStation.
-   **Live Carrier Rates:** Customers see real-time shipping options from configured carriers at checkout.
-   **Discounted Shipping:** Access reduced rates from carriers available in ShipStation.
-   **Centralized Fulfillment:** Manage shipments, generate labels, and track orders from one dashboard.
-   **Branded Notifications:** Tracking details are automatically shared with customers via branded store communications.

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## **Automated Fulfillment**

Automated Fulfillment minimizes manual effort by syncing orders and updating shipping statuses automatically. This feature allows you to focus on growing your business while ensuring every order is processed accurately.

-   Auto-sync orders seamlessly across platforms.
-   Automatically update shipping statuses to keep both you and your customers informed.
-   Reduce manual errors to boost operational efficiency.

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## **Live Carrier Rates**

Live Carrier Rates empower your customers with real-time shipping information directly on the checkout page. The integration pulls current rates from over 50 carriers, providing transparency and enabling informed purchasing decisions.

-   Access up-to-date shipping rates.
-   Compare prices across 50+ carriers in real time.
-   Increase customer trust with accurate shipping cost estimates.

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## **Discounted Shipping**

Discounted Shipping unlocks cost-saving opportunities by leveraging ShipStation’s pre-negotiated discounts or allowing you to connect your own carrier accounts. This ensures competitive pricing that can boost your store’s appeal.

-   Enjoy pre-negotiated shipping discounts.
-   Option to integrate your custom carrier accounts.
-   Lower overall shipping expenses for improved margins.

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## **How To Setup ShipStation Integration**

Setting up your ShipStation Integration is straightforward. Follow these steps to configure the system for live shipping rates at checkout:

### **Step 1:** Install ShipStation Integration

1.  Navigate to the **App Marketplace** or **Settings** > **Integrations** from your sub-account.
    
2.  Search for **ShipStation Integration by LeadConnector**.
    
3.  Click **View App → Install**.
    
4.  Click on **Allow & Install** button to finish installation.
    

![Step 1: Install ShipStation Integration (image 1 of 8)](https://jumpshare.com/share/U3RKvLKV5Je6kzqTbWNj+/GIF+Recording+2025-08-28+at+9.09.18+PM.gif)

**Step 1: Install ShipStation Integration (image 1 of 8)**

This animation appears in the "Step 1: Install ShipStation Integration" section of "How to Set Up ShipStation Integration for Ecommerce Stores". The text alongside this image reads: Navigate to the App Marketplace or Settings > Integrations from your sub-account. Search for ShipStation Integration by LeadConnector. Click View App → Install. Click on Allow & Install button to finish installation. The navigation path used here is Settings > Integrations. Immediately after, the guide continues: Open the ShipStation app inside the Platform. Go to the Settings tab. Enter your ShipStation Live API Key and API Secret. Click Connect.

- Path: Settings > Integrations
- Where to go: Navigate to the App Marketplace or Settings > Integrations from your sub-account. Search for ShipStation Integration by LeadConnector. Click View App → Install. Click on Allow & Install button to finish installation.
- Controls: App Marketplace, Settings, Integrations, ShipStation Integration by LeadConnector, View App → Install, Allow & Install
- Next: Open the ShipStation app inside the Platform. Go to the Settings tab. Enter your ShipStation Live API Key and API Secret. Click Connect.

Full procedure:

1. Navigate to the App Marketplace or Settings > Integrations from your sub-account.
2. Search for ShipStation Integration by LeadConnector.
3. Click View App → Install.
4. Click on Allow & Install button to finish installation.

### **Step 2:** Connect Your ShipStation Account

1.  Open the **ShipStation app** inside the Platform.
    
2.  Go to the **Settings tab**.
    
3.  Enter your **ShipStation Live API Key** and **API Secret**.
    
    -   Generate these from your **ShipStation account** under  
        **Settings → Account → API Settings**
        
4.  Click **Connect**.
    

**Important:** Use the **Live Token only**. Test tokens are not supported.  

![Step 2: Connect Your ShipStation Account (image 2 of 8)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155052179819/original/AUL3lNcMP-LS5KmMCv_l9-UbhGBJCg_-Vw.jpeg)

**Step 2: Connect Your ShipStation Account (image 2 of 8)**

This screenshot appears in the "Step 2: Connect Your ShipStation Account" section of "How to Set Up ShipStation Integration for Ecommerce Stores". The text alongside this image reads: Important: Use the Live Token only. Test tokens are not supported. Immediately after, the guide continues: Before finalizing the integration, certain prerequisites in ShipStation must be configured to ensure rates and fulfillment function correctly.
- What this covers: Important: Use the Live Token only. Test tokens are not supported.
- Controls: ShipStation app, Settings tab, ShipStation Live API Key, API Secret, ShipStation account, Settings → Account → API Settings, Connect, Live Token only
- Next: Before finalizing the integration, certain prerequisites in ShipStation must be configured to ensure rates and fulfillment function correctly.

Full procedure:

1. Open the ShipStation app inside the Platform.
2. Go to the Settings tab.
3. Enter your ShipStation Live API Key and API Secret.
4. Click Connect.

### **Step 3:** Complete the Setup Checklist

Before finalizing the integration, certain prerequisites in ShipStation must be configured to ensure rates and fulfillment function correctly.

1.  Ensure at least one **Ship From location** is created.
    
    -   ShipStation → Settings → Shipping → Ship From Locations
        
2.  Enable the **Package option** for all active carriers.
    
    -   ShipStation → Settings → Shipping → Packages
        
3.  Confirm that your **ShipStation account currency** matches your Platform store currency.
    
4.  Once complete, check the boxes in the integration settings and click **Connect**.
    

![Step 3: Complete the Setup Checklist (image 3 of 8)](https://jumpshare.com/share/dQDsMwUv5XRYLJ3WN2Gb+/image+%283%29.png)

**Step 3: Complete the Setup Checklist (image 3 of 8)**

This screenshot appears in the "Step 3: Complete the Setup Checklist" section of "How to Set Up ShipStation Integration for Ecommerce Stores". The text alongside this image reads: Ensure at least one Ship From location is created. Enable the Package option for all active carriers. Confirm that your ShipStation account currency matches your Platform store currency. Once complete, check the boxes in the integration settings and click Connect. This part of the guide covers 2 fields, listed below. Immediately after, the guide continues: Adding shipping options defines what customers see at checkout. You can configure live carrier services and fallback rates to ensure shipping prices always display.
- How to confirm: Ensure at least one Ship From location is created. Enable the Package option for all active carriers. Confirm that your ShipStation account currency matches your Platform store currency. Once complete, check the boxes in the integration settings and click Connect.
- Fields: ShipStation → Settings → Shipping → Ship From Locations, ShipStation → Settings → Shipping → Packages
- Controls: Ship From location, Package option, ShipStation account currency, Connect
- Next: Adding shipping options defines what customers see at checkout. You can configure live carrier services and fallback rates to ensure shipping prices always display.

Full procedure:

1. Ensure at least one Ship From location is created.
2. Enable the Package option for all active carriers.
3. Confirm that your ShipStation account currency matches your Platform store currency.
4. Once complete, check the boxes in the integration settings and click Connect.

### **Step 4:** Add Shipping Options

Adding shipping options defines what customers see at checkout. You can configure live carrier services and fallback rates to ensure shipping prices always display.

1.  Click **\+ Add Shipping Option**.
    
    
![Step 1 of 5: Click + Add Shipping Option](https://jumpshare.com/share/ycA3yx8kMuOiEkGmTPoI+/image+%285%29.png)

**Step 1 of 5: Click + Add Shipping Option**

This screenshot accompanies step 1 of 5 in the "Step 4: Add Shipping Options" section of "How to Set Up ShipStation Integration for Ecommerce Stores". At this point in the walkthrough you click + Add Shipping Option. For context, this section explains: Adding shipping options defines what customers see at checkout. You can configure live carrier services and fallback rates to ensure shipping prices always display. The next step is to enter a Shipping Option Name (displayed at checkout).
- What to click: Click + Add Shipping Option.
- Controls: + Add Shipping Option, Shipping Option Name, carrier services, Fallback Value, Create
- Next: Enter a Shipping Option Name (displayed at checkout).

Full procedure:

1. Click + Add Shipping Option.  <- this image
2. Enter a Shipping Option Name (displayed at checkout).
3. Select one or more carrier services (e.g., USPS Priority Mail, UPS Ground, FedEx 2Day).
4. Set a Fallback Value (flat rate if live rates are unavailable).
5. Click Create.

    
2.  Enter a **Shipping Option Name** (displayed at checkout).
    
3.  Select one or more **carrier services** (e.g., USPS Priority Mail, UPS Ground, FedEx 2Day).
    
4.  Set a **Fallback Value** (flat rate if live rates are unavailable).
    
    
![Step 4 of 5: Set a Fallback Value (flat rate if live rates are unavailable)](https://jumpshare.com/share/DrnLXqpcRvvb1U98AoLS+/image+%284%29.png)

**Step 4 of 5: Set a Fallback Value (flat rate if live rates are unavailable)**

This screenshot accompanies step 4 of 5 in the "Step 4: Add Shipping Options" section of "How to Set Up ShipStation Integration for Ecommerce Stores". At this point in the walkthrough you set a Fallback Value (flat rate if live rates are unavailable). The next step is to click Create.
- What this covers: Set a Fallback Value (flat rate if live rates are unavailable).
- Controls: Fallback Value, + Add Shipping Option, Shipping Option Name, carrier services, Create
- Next: Click Create.

Full procedure:

1. Click + Add Shipping Option.
2. Enter a Shipping Option Name (displayed at checkout).
3. Select one or more carrier services (e.g., USPS Priority Mail, UPS Ground, FedEx 2Day).
4. Set a Fallback Value (flat rate if live rates are unavailable).  <- this image
5. Click Create.

    
5.  Click **Create**.
    
    
![Step 5 of 5: Click Create](https://jumpshare.com/share/cGXWzsYZisar99qJ9yDg+/image+%286%29.png)

**Step 5 of 5: Click Create**

This screenshot accompanies step 5 of 5 in the "Step 4: Add Shipping Options" section of "How to Set Up ShipStation Integration for Ecommerce Stores". At this point in the walkthrough you click Create. For context, this section explains: Adding shipping options defines what customers see at checkout. You can configure live carrier services and fallback rates to ensure shipping prices always display.
- What to click: Click Create.
- Controls: Create, + Add Shipping Option, Shipping Option Name, carrier services, Fallback Value

Full procedure:

1. Click + Add Shipping Option.
2. Enter a Shipping Option Name (displayed at checkout).
3. Select one or more carrier services (e.g., USPS Priority Mail, UPS Ground, FedEx 2Day).
4. Set a Fallback Value (flat rate if live rates are unavailable).
5. Click Create.  <- this image

    

### **Step 5:** Test the Checkout Flow

Testing ensures customers see the correct shipping options and fallback rates before going live.

1.  Add a product to your cart in your Ecommerce store.
    
2.  Proceed to the **Checkout Page**.
    
3.  Review the **Shipping step**.
    
    -   ShipStation-powered live rates will display.
        
    -   If unavailable, the fallback rate will apply.
        

![Step 5: Test the Checkout Flow (image 7 of 8)](https://jumpshare.com/share/3orn2NeaWOaVnFAqJuWD+/image+%287%29.png)

**Step 5: Test the Checkout Flow (image 7 of 8)**

This screenshot appears in the "Step 5: Test the Checkout Flow" section of "How to Set Up ShipStation Integration for Ecommerce Stores". The text alongside this image reads: Add a product to your cart in your Ecommerce store. Proceed to the Checkout Page. Review the Shipping step. Immediately after, the guide continues: Once integrated, ShipStation becomes the central hub for managing order fulfillment, labels, and tracking.
- What this covers: Add a product to your cart in your Ecommerce store. Proceed to the Checkout Page. Review the Shipping step.
- Controls: Checkout Page, Shipping step
- Next: Once integrated, ShipStation becomes the central hub for managing order fulfillment, labels, and tracking.

Full procedure:

1. Add a product to your cart in your Ecommerce store.
2. Proceed to the Checkout Page.
3. Review the Shipping step.

### **Step 6:** Fulfillment & Tracking

Once integrated, ShipStation becomes the central hub for managing order fulfillment, labels, and tracking.

-   Orders automatically sync to your **ShipStation Dashboard**.
    
-   Generate and print labels, mark orders as shipped, and manage fulfillment inside ShipStation.
    
-   Tracking numbers sync back to the Platform and are automatically shared with customers.
    

![Step 6: Fulfillment & Tracking (image 8 of 8)](https://jumpshare.com/share/eAEdSub4tWIqcJJP3xgk+/image+%288%29.png)

**Step 6: Fulfillment & Tracking (image 8 of 8)**

This screenshot appears in the "Step 6: Fulfillment & Tracking" section of "How to Set Up ShipStation Integration for Ecommerce Stores". The text alongside this image reads: Orders automatically sync to your ShipStation Dashboard. Generate and print labels, mark orders as shipped, and manage fulfillment inside ShipStation. Tracking numbers sync back to the Platform and are automatically shared with customers. Immediately after, the guide continues: Q: Why are live rates not showing at checkout?
- What this covers: Orders automatically sync to your ShipStation Dashboard. Generate and print labels, mark orders as shipped, and manage fulfillment inside ShipStation. Tracking numbers sync back to the Platform and are automatically shared with customers.
- Controls: ShipStation Dashboard
- Next: Q: Why are live rates not showing at checkout?

Full procedure:

1. Orders automatically sync to your ShipStation Dashboard.
2. Generate and print labels, mark orders as shipped, and manage fulfillment inside ShipStation.
3. Tracking numbers sync back to the Platform and are automatically shared with customers.

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## **Frequently Asked Questions**

**Q: Why are live rates not showing at checkout?**

Make sure the customer has entered a valid shipping address and that carriers are active in your ShipStation account.

**Q: What happens if live rates aren’t available at checkout?**

The fallback flat rate you set during setup will automatically be applied.

**Q: Why is currency mismatched between my store and ShipStation?**

Rates only calculate correctly if your store currency matches your ShipStation account currency. Update settings in both platforms if needed.

**Q: Can I use test API tokens for setup?**

No. The integration requires a valid Live API token. Test tokens will not work.

**Q: How many carriers can I access with ShipStation Integration?**

You can compare live shipping rates from over 50 carriers.

**Q: What details must be configured in my ShipStation account?**

Ensure your carrier accounts, sender/receiver details, and shipping rules are all set up correctly in ShipStation.

**Q: Does the integration support automated order syncing?**

Yes. Orders automatically sync, and shipping statuses update across platforms.

**Q: How do tracking numbers get shared with customers?**

When you mark an order as shipped in ShipStation, tracking details sync back to GHL Customer Care and are sent via branded notifications.

**Q: Can I create multiple shipping tiers?**

Yes. You can set up multiple options (e.g., Standard, Express, Priority) by selecting different carrier services.

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## **Related Articles**

-   [How to print shipping labels or packing slips for my store orders?](https://docs.ghlcustomercare.com/docs/e-commerce-store/e-commerce-store/how-to-print-shipping-labels-or-packing-slips-for-my-store-orders)
-   [Shipping and Delivery rates for Ecommerce Stores](https://docs.ghlcustomercare.com/docs/e-commerce-store/e-commerce-store/shipping-and-delivery-rates-for-ecommerce-stores)
-   [How to Set Up an E-Commerce Online Store (Websites)](https://docs.ghlcustomercare.com/docs/e-commerce-store/e-commerce-store/how-to-set-up-an-e-commerce-online-store-websites)
-   [How to use Woocommerce Integration in E-commerce stores?](https://docs.ghlcustomercare.com/docs/e-commerce-store/e-commerce-store/how-to-integrate-woocommerce-with-e-commerce-stores)
-   [How to Add Reviews & Ratings for Products for E-commerce stores?](https://docs.ghlcustomercare.com/docs/e-commerce-store/e-commerce-store/how-to-add-reviews-ratings-for-products-for-e-commerce-stores)

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Documentation for GHL Customer Care. Support: support@ghlcustomercare.com