# Using Company Fields Across GHL Customer Care

> Company fields as custom values in GHL Customer Care — personalize emails, automate workflows, and auto-fill contracts using the Custom Value Picker

- Source: https://docs.ghlcustomercare.com/docs/companies/managing-company-records/using-company-fields-across-ghl-customer-care
- Section: Companies / Managing Company records
- Reading time: 2 min
- Modified on Sat, 23 May at 3:12 AM

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This article explains how to use **Company fields** — both standard and custom — as **custom values** (merge fields) in Workflows, Email Builder, Email Campaigns, Conversations, Documents & Contracts, Bulk Actions, and Conversation AI.

**TABLE OF CONTENTS**

-   [Overview](#overview)
-   [Where Company Fields Can Be Used](#where-company-fields-can-be-used)
-   [Supported Fields](#supported-fields)
-   [How to Use Company Fields](#how-to-use-company-fields)
-   [Points to Remember](#points-to-remember)

# Overview

Company fields store business-level information such as name, website, address, industry, or any custom attributes you've defined on the Company object. These fields can be inserted as **custom values** in any supported tool to personalize content based on the Company associated with a Contact.

Company fields appear under a dedicated **Company** group inside the **Custom Value Picker**.

# Where Company Fields Can Be Used

Company fields are supported across:

-   **Workflows** — any action that supports custom values (Send Email, Send SMS, Update Contact, Internal Notification, etc.)
-   **Email Builder** — email templates and email content
-   **Email Campaigns** — campaign emails sent to multiple recipients
-   **Conversations** — 1:1 messages
-   **Documents & Contracts** — contracts, proposals, and agreement templates
-   **Bulk Actions** — bulk send operations
-   **Conversation AI** — AI agent responses

# Supported Fields

Both **standard** and **custom** Company fields can be selected from the Custom Value Picker:

**Standard fields:**

-   Name
-   Email
-   Phone
-   Website
-   Address
-   City
-   State
-   Country
-   Postal Code
-   Description

**Custom fields:**

-   Any custom field defined on the Company object (Text, Number, Date, Dropdown, etc.)

# How to Use Company Fields

1.  Open any supported tool (e.g., Email Builder, a Workflow Send Email action, or a Document template)
2.  Click the **Custom Value Picker** icon in the editor toolbar.
3.  Select **Company** from the field group list.
4.  Pick the standard or custom Company field you want to insert (e.g., **Name**, **Website**, or a custom field like **Industry**).
5.  The corresponding custom value tag (e.g., `{{business.name}}`) is inserted at the cursor.
6.  Save your changes. At runtime, the tag resolves to the Company associated with the Contact.

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# Points to Remember

-   Company fields resolve based on the Company associated with the Contact.
-   If a Contact has no Company associated, the custom value tag resolves to blank.
-   If a Company field (standard or custom) is empty, the corresponding tag renders as blank — no fallback text is inserted.
-   Updates to a Company's field values reflect the next time a custom value is resolved.
-   New custom fields added to the Company object automatically appear in the Custom Value Picker.

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Documentation for GHL Customer Care. Support: support@ghlcustomercare.com