# Conversation AI - Auto Follow-Up Action

> Learn how to set up Auto Follow-Up in GHL Customer Care Conversation AI to re-engage inactive contacts, preserve flow context, and automate timely follow-ups.

- Source: https://docs.ghlcustomercare.com/docs/ai-employee/conversation-ai-goals-prompts-and-actions/conversation-ai-auto-follow-up-action
- Section: AI Employee / Conversation AI - Goals, Prompts, & Actions
- Reading time: 8 min
- Images: 11, each explained below

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The Auto Follow-Up feature in GHL Customer Care’s Conversation AI empowers your bot to automatically send timely outbound messages to contacts who have gone inactive, asked for a follow-up, or stopped responding—eliminating manual follow-up tasks and complex workflows. This smart automation helps you boost engagement and close more deals, all while maintaining natural, responsive conversations. Auto Follow-Up is also available in the Flow-Based Builder, allowing you to visually configure follow-ups inside a Conversation AI flow while preserving context when a contact goes silent mid-flow.

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**TABLE OF CONTENTS**

-   [What is Auto Follow-Up in Conversation AI?](#what-is-auto-follow-up-in-conversation-ai)[](#key-benefits-of-auto-follow-up-action-in-conversation-ai)
-   [Key Benefits of Auto Follow-Up](#key-benefits-of-auto-follow-up-action-in-conversation-ai)[](#how-to-setup-auto-follow-up-in-conversation-ai)
-   [How To Setup Auto Follow-Up in Conversation AI](#how-to-setup-auto-follow-up-in-conversation-ai)[](#step-1-navigate-to-the-conversation-ai-bot)
-   [Smart Detection of Drop-Off Scenarios](#smart-detection-of-drop-off-scenarios)[](#dynamic-channel-switching)
-   [Dynamic Channel Switching](#dynamic-channel-switching)[](#full-visibility-in-ai-response-info)
-   [Full Visibility in AI Response Info](#full-visibility-in-ai-response-info)
-   [Frequently Asked Questions](#frequently-asked-questions)[](#related-articles)
-   [Related Articles](#related-articles)

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# **What is Auto Follow-Up in Conversation AI?**

Auto Follow-Up is an intelligent automation tool within GHL Customer Care’s Conversation AI that detects when a contact drops off, becomes inactive, or requests a future follow-up, and then schedules and sends follow-up messages automatically. By leveraging AI, the system recognizes common drop-off scenarios—such as a user saying they’re busy, asking for a specific follow-up time, or simply not replying—and ensures that your leads remain engaged without requiring manual intervention.

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## **Key Benefits of Auto Follow-Up Action in Conversation AI**

-   **Reduces manual workload:** Automates follow-up messages so your team spends less time on repetitive outreach.
    
-   **Boosts engagement:** Sends timely, personalized follow-ups that keep conversations moving forward.
    
-   **Minimizes lead leakage:** Ensures every contact gets a follow-up so no lead is missed or forgotten.
    
-   **Supports custom messaging:** Lets you use AI-generated follow-ups or write and control the message yourself.
    
-   **Integrates with workflows:** Triggers actions like tagging contacts, assigning conversations, or notifying users automatically.
    
    **Preserves flow context:** Allows Conversation AI to restart stalled conversations from within the same flow, so contacts can continue naturally without requiring separate re-engagement workflows.
    
-   **Respects business hours:** Only sends follow-ups during the working hours you define.
    
-   **Switches channels dynamically:** Moves between channels (like Live Chat to SMS) to improve deliverability and reach.
    
-   **Provides full visibility:** Shows all scheduled follow-ups in the Response Info panel so you can track what’s happening.
    
-   **Language-adherent follow-ups:** If a contact has a preferred language set, scheduled follow-ups send in that language automatically. No extra setup is required.

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## **How To Setup Auto Follow-Up in Conversation AI**

Proper setup of Auto Follow-Up ensures your Conversation AI bot can re-engage leads effectively and in alignment with your business needs. Auto Follow-Up can be configured from the bot goal settings and is also available inside the Flow-Based Builder for supported Conversation AI flow actions. Follow these steps to enable and configure Auto Follow-Up from the bot goal settings:

**Note:** Do not trigger another followup through a workflow—this breaks the follow-up logic.

### **Step 1:** Navigate to the Conversation AI Bot

1.  ### 
    
    Log in to your sub-account.
    
2.  From the left-hand menu, click on **AI Agents**.
    
3.  Select **Conversation AI**.
    
    
![Step 3 of 4: Select Conversation AI](https://jumpshare.com/share/9mu42xLrib5t8BeaPeuj+/Screen+Shot+2026-01-19+at+6.49.51+PM.png)

**Step 3 of 4: Select Conversation AI**

This screenshot accompanies step 3 of 4 in the "Log in to your sub-account." section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you select Conversation AI. For context, this section explains: Log in to your sub-account. From the left-hand menu, click on AI Agents. Select Conversation AI. Choose one of the following. The next step is to choose one of the following.
- What to choose: Select Conversation AI.
- Controls: Conversation AI, AI Agents, Create a new bot., Setting Up Conversation AI, Agent List, three dots, Edit
- Next: Choose one of the following:

Full procedure:

1. Log in to your sub-account.
2. From the left-hand menu, click on AI Agents.
3. Select Conversation AI.  <- this image
4. Choose one of the following:

    
4.  Choose one of the following:
    
    1.  **Create a new bot.** (Follow this guide to setup a new bot: **[Setting Up Conversation AI](https://docs.ghlcustomercare.com/docs/ai-employee/getting-started-w-conversation-ai/how-to-set-up-a-conversation-ai-bot)**)
        
        
![Step 1 of 2: Create a new bot. (Follow this guide to setup a new bot: Setting Up…](https://jumpshare.com/share/nHxJSbwRaGe5bLwFDIqU+/Screen+Shot+2026-01-19+at+6.52.22+PM.png)

**Step 1 of 2: Create a new bot. (Follow this guide to setup a new bot: Setting Up…**

This screenshot accompanies step 1 of 2 in the "Log in to your sub-account." section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you create a new bot. (Follow this guide to setup a new bot: Setting Up Conversation AI). The next step is to from the Agent List, click on the three dots beside the name of an existing bot and then on Edit.
- What this covers: Create a new bot. (Follow this guide to setup a new bot: Setting Up Conversation AI)
- Controls: Create a new bot., Setting Up Conversation AI, AI Agents, Conversation AI, Agent List, three dots, Edit
- Next: From the Agent List, click on the three dots beside the name of an existing bot and then on Edit.

Full procedure:

1. Create a new bot. (Follow this guide to setup a new bot: Setting Up Conversation AI)  <- this image
2. From the Agent List, click on the three dots beside the name of an existing bot and then on Edit.

        
    2.  From the **Agent List**, click on the **three dots** beside the name of an existing bot and then on **Edit**.
        
        
![Step 2 of 2: From the Agent List, click on the three dots beside the name of an…](https://jumpshare.com/share/RP7TI2H86FVIcG4WGSGQ+/Screen+Shot+2026-01-19+at+6.53.35+PM.png)

**Step 2 of 2: From the Agent List, click on the three dots beside the name of an…**

This screenshot accompanies step 2 of 2 in the "Log in to your sub-account." section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you from the Agent List, click on the three dots beside the name of an existing bot and then on Edit.
- What to click: From the Agent List, click on the three dots beside the name of an existing bot and then on Edit.
- Controls: Agent List, three dots, Edit, AI Agents, Conversation AI, Create a new bot., Setting Up Conversation AI

Full procedure:

1. Create a new bot. (Follow this guide to setup a new bot: Setting Up Conversation AI)
2. From the Agent List, click on the three dots beside the name of an existing bot and then on Edit.  <- this image

        

### **Step 2:** Open Bot Goals

1.  Inside the selected bot, click on **Bot Goals** in the top navigation.
    
2.  Scroll down until you find **Set Up Your Actions**.
    
3.  Under this section, click on **Auto Followup**.
    
    
![Step 3 of 3: Under this section, click on Auto Followup](https://jumpshare.com/share/F7t6hZMCG0HhSgEpxLks+/Screen+Shot+2026-01-19+at+6.56.19+PM.png)

**Step 3 of 3: Under this section, click on Auto Followup**

This screenshot accompanies step 3 of 3 in the "Step 2: Open Bot Goals" section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you under this section, click on Auto Followup.
- What to click: Under this section, click on Auto Followup.
- Controls: Auto Followup, Bot Goals, Set Up Your Actions

Full procedure:

1. Inside the selected bot, click on Bot Goals in the top navigation.
2. Scroll down until you find Set Up Your Actions.
3. Under this section, click on Auto Followup.  <- this image

    

### **Step 3:** Enable Follow-Up Scenarios

Each follow-up scenario defines when the bot should send follow-ups. GHL Customer Care currently supports 3 main scenarios:

#### **Scenario 1: Contact Stopped Responding**

1.  Toggle ON the **Enable scenario** button.
    
2.  You can now add up to **5 follow-up sequences** for this condition.
    
3.  For each sequence:
    
    -   **Set the delay time** in hours, days, or minutes.
        
    -   Choose **Let AI Send the Message** _(Auto-generate contextual messages based on the conversation)_.
        
    -   Or, **turn OFF** and enter a **Custom message** manually.
        
    -   **Trigger a Workflow (Optional)** : Toggle ON if you want to trigger an existing workflow and select it from the list.
        
4.  Click on the **\+ Add Followup** button to add a new sequence.
    

![Scenario 1: Contact Stopped Responding (image 5 of 11)](https://jumpshare.com/v/WZqfs9ZT2i5OWuw3lwLC+/GIF+Recording+2025-06-11+at+7.36.57+PM.gif)

**Scenario 1: Contact Stopped Responding (image 5 of 11)**

This animation appears in the "Scenario 1: Contact Stopped Responding" section of "Conversation AI - Auto Follow-Up Action". The text alongside this image reads: Toggle ON the Enable scenario button. You can now add up to 5 follow-up sequences for this condition. For each sequence: Click on the + Add Followup button to add a new sequence. This part of the guide covers 1 field, listed below. Immediately after, the guide continues: Toggle ON the Enable scenario button. You can now add up to 5 follow-up sequences for this condition. Repeat the same configuration steps as above.
- What to choose: Toggle ON the Enable scenario button. You can now add up to 5 follow-up sequences for this condition. For each sequence: Click on the + Add Followup button to add a new sequence.
- Fields: For each sequence:
- Controls: Enable scenario, 5 follow-up sequences, Set the delay time, Let AI Send the Message, turn OFF, Custom message, Trigger a Workflow (Optional), + Add Followup
- Next: Toggle ON the Enable scenario button. You can now add up to 5 follow-up sequences for this condition. Repeat the same configuration steps as above:

Full procedure:

1. Toggle ON the Enable scenario button.
2. You can now add up to 5 follow-up sequences for this condition.
3. For each sequence:
4. Click on the + Add Followup button to add a new sequence.

#### **Scenario 2: Contact Marked as Busy**

1.  Toggle ON the **Enable scenario** button.
    
2.  You can now add up to **5 follow-up sequences** for this condition.
    
3.  Repeat the same configuration steps as above:
    
    -   Set **delay** **time**
        
    -   Choose **AI-generated** or **C****ustom** message
        
    -   Assign a **T****rigger** W**orkflow** (optional)
        

#### **Scenario 3: Contact Requested a Follow-Up**

1.  Toggle ON the **Enable** **scenario** button.
    
2.  You can now add up to **5 follow-up sequences** for this condition.
    
3.  Repeat the same process:
    
    -   Set **delay time** (The **first sequence for this scenario will be pre-set** as per the contact's request)
        
    -   Choose **AI-generated** or **C****ustom** message
        
    -   Assign a **T****rigger** W**orkflow** (optional)
        

![Scenario 3: Contact Requested a Follow-Up (image 6 of 11)](https://jumpshare.com/v/KMsDNqrt7NyGn3FPM4mb+/GIF+Recording+2025-06-11+at+8.00.17+PM.gif)

**Scenario 3: Contact Requested a Follow-Up (image 6 of 11)**

This animation appears in the "Scenario 3: Contact Requested a Follow-Up" section of "Conversation AI - Auto Follow-Up Action". The text alongside this image reads: Toggle ON the Enable scenario button. You can now add up to 5 follow-up sequences for this condition. Repeat the same process. This part of the guide covers 2 fields, listed below. Immediately after, the guide continues: To improve engagement and respect timing preferences, configure these advanced options.
- What to choose: Toggle ON the Enable scenario button. You can now add up to 5 follow-up sequences for this condition. Repeat the same process:
- Fields: Repeat the same process:, Assign a T rigger W orkflow (optional)
- Controls: Enable, scenario, 5 follow-up sequences, delay time, AI-generated, C, ustom, T, rigger, orkflow
- Next: To improve engagement and respect timing preferences, configure these advanced options:

Full procedure:

1. Toggle ON the Enable scenario button.
2. You can now add up to 5 follow-up sequences for this condition.
3. Repeat the same process:

### **Step 4:** Follow-Up Settings

To improve engagement and respect timing preferences, configure these advanced options:

#### **A. Set Follow-Up Working Hours**

**Note:** This setting **ONLY** applies to follow-up messages, not to the main AI agent conversations.

1.  Click on **Follow-Up Settings.**
    
2.  Enable **Set Active Hours for Followup** toggle.
    
    
![Step 2 of 6: Enable Set Active Hours for Followup toggle](https://jumpshare.com/share/BxANjXyotzwjRxtbhdUD+/Screen+Shot+2026-01-19+at+7.01.58+PM.png)

**Step 2 of 6: Enable Set Active Hours for Followup toggle**

This screenshot accompanies step 2 of 6 in the "A. Set Follow-Up Working Hours" section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you enable Set Active Hours for Followup toggle. The next step is to choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone.
- What to choose: Enable Set Active Hours for Followup toggle.
- Controls: Set Active Hours for Followup, ONLY, Follow-Up Settings., Choose, Timezone, Contact, Business, Active, Hours, regardless of time, Save
- Next: Choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone.

Full procedure:

1. Click on Follow-Up Settings.
2. Enable Set Active Hours for Followup toggle.  <- this image
3. Choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone.
4. Set the specific Active Hours when follow-up messages should be sent (e.g., 9 AM – 6 PM).
5. If disabled, messages will be sent regardless of time.
6. Click on Save.

    
3.  **Choose** **Timezone**: **Contact** or **Business** Timezone.
    
    Follow-ups will only be sent during the active hours specified below, based on the selected timezone. 
    
    If we don’t find the contact’s timezone, we will honor the business timezone.
    
    
![Step 3 of 6: Choose Timezone: Contact or Business Timezone. Follow-ups will only be…](https://jumpshare.com/share/0GyEcMhAj5RjR0xidsfV+/Screen+Shot+2026-01-19+at+7.07.09+PM.png)

**Step 3 of 6: Choose Timezone: Contact or Business Timezone. Follow-ups will only be…**

This screenshot accompanies step 3 of 6 in the "A. Set Follow-Up Working Hours" section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone. The next step is to set the specific Active Hours when follow-up messages should be sent (e.g., 9 AM – 6 PM).
- What to choose: Choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone.
- Controls: Choose, Timezone, Contact, Business, ONLY, Follow-Up Settings., Set Active Hours for Followup, Active, Hours, regardless of time, Save
- Next: Set the specific Active Hours when follow-up messages should be sent (e.g., 9 AM – 6 PM).

Full procedure:

1. Click on Follow-Up Settings.
2. Enable Set Active Hours for Followup toggle.
3. Choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone.  <- this image
4. Set the specific Active Hours when follow-up messages should be sent (e.g., 9 AM – 6 PM).
5. If disabled, messages will be sent regardless of time.
6. Click on Save.

    
4.  Set the specific **Active** **Hours** when follow-up messages should be sent (e.g., 9 AM – 6 PM).
    
5.  If disabled, messages will be sent **regardless of time**.
    
6.  Click on **Save**.
    
    
![Step 6 of 6: Click on Save](https://jumpshare.com/share/HCcOraUAQT3a8Me1Big6+/Screen+Shot+2026-01-19+at+7.08.27+PM.png)

**Step 6 of 6: Click on Save**

This screenshot accompanies step 6 of 6 in the "A. Set Follow-Up Working Hours" section of "Conversation AI - Auto Follow-Up Action". At this point in the walkthrough you click on Save. For context, this section explains: Note: This setting ONLY applies to follow-up messages, not to the main AI agent conversations.
- How to confirm: Click on Save.
- Controls: Save, ONLY, Follow-Up Settings., Set Active Hours for Followup, Choose, Timezone, Contact, Business, Active, Hours, regardless of time

Full procedure:

1. Click on Follow-Up Settings.
2. Enable Set Active Hours for Followup toggle.
3. Choose Timezone: Contact or Business Timezone. Follow-ups will only be sent during the active hours specified below, based on the selected timezone. If we don’t find the contact’s timezone, we will honor the business timezone.
4. Set the specific Active Hours when follow-up messages should be sent (e.g., 9 AM – 6 PM).
5. If disabled, messages will be sent regardless of time.
6. Click on Save.  <- this image

    

#### **B. Enable Dynamic Channel Switching**

1.  Click on **Follow-Up Settings.** 
    
2.  Enable **Dynamic Channel Switching.**
    
3.  This allows the AI to automatically switch to another available channel if the original one becomes inactive.
    
    -   For example, if the contact doesn’t respond on Live Chat, the bot may follow up via **SMS**, **Facebook Messenger**, **Instagram**, or **WhatsApp**, depending on available channels.
        
4.  Click on **Save**.
    

![B. Enable Dynamic Channel Switching (image 10 of 11)](https://jumpshare.com/v/E508SkncPwZuxEbW9jYQ+/GIF+Recording+2025-06-11+at+8.21.59+PM.gif)

**B. Enable Dynamic Channel Switching (image 10 of 11)**

This animation appears in the "B. Enable Dynamic Channel Switching" section of "Conversation AI - Auto Follow-Up Action". The text alongside this image reads: Click on Follow-Up Settings. Enable Dynamic Channel Switching. This allows the AI to automatically switch to another available channel if the original one becomes inactive. Click on Save. Immediately after, the guide continues: Finally, click the global Save button to confirm and activate the Follow-Up Actions for the bot.
- How to confirm: Click on Follow-Up Settings. Enable Dynamic Channel Switching. This allows the AI to automatically switch to another available channel if the original one becomes inactive. Click on Save.
- Controls: Follow-Up Settings., Dynamic Channel Switching., SMS, Facebook Messenger, Instagram, WhatsApp, Save
- Next: Finally, click the global Save button to confirm and activate the Follow-Up Actions for the bot.

Full procedure:

1. Click on Follow-Up Settings.
2. Enable Dynamic Channel Switching.
3. This allows the AI to automatically switch to another available channel if the original one becomes inactive.
4. Click on Save.

### **Step 5:** Save Your Follow-Up Settings

1.  Finally, click the global **Save** button to confirm and activate the Follow-Up Actions for the bot.
    

![Step 5: Save Your Follow-Up Settings (image 11 of 11)](https://jumpshare.com/v/IKhhLwNCv6fyV7dwBumt+/Screen+Shot+2025-06-11+at+8.22.33+PM.png)

**Step 5: Save Your Follow-Up Settings (image 11 of 11)**

This screenshot appears in the "Step 5: Save Your Follow-Up Settings" section of "Conversation AI - Auto Follow-Up Action". The text alongside this image reads: Finally, click the global Save button to confirm and activate the Follow-Up Actions for the bot. Immediately after, the guide continues: Auto Follow-Up is also available in the Flow-Based Builder, allowing Conversation AI to visually re-engage contacts who go inactive, say they are busy, or request a follow-up later. When a contact stops replying inside a workflow or flow….
- How to confirm: Finally, click the global Save button to confirm and activate the Follow-Up Actions for the bot.
- Controls: Save
- Next: Auto Follow-Up is also available in the Flow-Based Builder, allowing Conversation AI to visually re-engage contacts who go inactive, say they are busy, or request a follow-up later. When a contact stops replying inside a workflow or flow, Conversation AI can detect the drop-off, schedule follow-up messages from the same flow, preserve conversation context, and resume naturally once the contact replies. This helps reduce the need for separate re-engagement workflows. Supported actions for Contact Stopped Replying Inside Workflow include AI Capture Information, AI Message, Custom Message, Book Appointment, and Continue Conversation. Supported actions for Contact Busy or Requested Follow-Up Time include AI Capture Information, AI Message, Book Appointment, and Continue Conversation. All other Auto Follow-Up behavior, including follow-up timing, smart detection, working hours, dynamic channel switching, Response Info visibility, and language-adherent follow-ups, remains the same.

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## **Flow-Based Builder Support for Auto Follow-Up**

Auto Follow-Up is also available in the Flow-Based Builder, allowing Conversation AI to visually re-engage contacts who go inactive, say they are busy, or request a follow-up later. When a contact stops replying inside a workflow or flow, Conversation AI can detect the drop-off, schedule follow-up messages from the same flow, preserve conversation context, and resume naturally once the contact replies. This helps reduce the need for separate re-engagement workflows.  
Supported actions for Contact Stopped Replying Inside Workflow include AI Capture Information, AI Message, Custom Message, Book Appointment, and Continue Conversation. Supported actions for Contact Busy or Requested Follow-Up Time include AI Capture Information, AI Message, Book Appointment, and Continue Conversation.  
All other Auto Follow-Up behavior, including follow-up timing, smart detection, working hours, dynamic channel switching, Response Info visibility, and language-adherent follow-ups, remains the same.

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## **Smart Detection of Drop-Off Scenarios**

Auto Follow-Up **evaluates the conversation context before sending a scheduled message**. If the conversation appears closed or follow-up is no longer appropriate, the system skips or cancels the follow-up automatically. (**No additional setup required**.)

Auto Follow-Up is suppressed when the contact:

-   Is **disqualified** (for example, out of service area).
-   Shows **disinterest** or **opts** **out** (for example, “Not interested,” “Stop texting me”).
-   Responds with **anger** or **frustration** (for example, “Leave me alone,” “This is spam”).
-   Ends the conversation with a **soft** **closure** that signals completion (for example, “Thanks for the chat,” “Let me know if you need anything else”).

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## **Dynamic Channel Switching**

To maximize engagement, Auto Follow-Up can switch channels if a contact is unresponsive, helping you reach contacts where they’re most likely to reply.

-   Switches from Live Chat to SMS if chat is inactive and a phone number is available.
-   On platforms like Facebook, Instagram, or WhatsApp, switches to SMS if no response within 24 hours.
-   This feature is optional and can be disabled.

---

## **Full Visibility in AI Response Info**

All scheduled follow-ups are displayed in the Response Info panel, giving you complete transparency and control over your automated outreach.

-   Easily track which follow-ups are pending and why.
-   Maintain oversight of all automated communication.

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## **Frequently Asked Questions**

**Q: Why didn’t Auto Follow-Up send a message I scheduled?**

Auto Follow-Up may skip or cancel a scheduled message if the conversation context indicates follow-up is not appropriate (for example, the contact opted out, showed disinterest, was disqualified, or the conversation ended naturally).

**Q: What happens if a contact replies before the scheduled follow-up?**

The follow-up schedule is automatically reset and no further follow-up messages are sent for that conversation.

**Q:What are timezone-aware follow-ups?**

Timezone-aware follow-ups let you decide whether Auto Follow-Up messages should be sent based on your business timezone or the contact’s local timezone.

**Q: What’s the difference between Business Timezone and Contact Timezone?**

-   **Business Timezone:** Follow-ups follow the working hours defined for your business location.
-   **Contact Timezone:** Follow-ups are scheduled using the contact’s local time (when available), so they receive messages during their working hours.

**Q: How do working hours apply when timezone awareness is enabled?**

Follow-ups are only sent during the active hours you set (for example, 9 AM–5 PM). Those hours are applied based on whichever timezone you select: Contact or Business.

**Q: What happens if a contact’s timezone isn’t available?**

If we can’t detect or find a contact’s timezone, the system will default to your Business Timezone and honor your business working hours.

**Q: Can I customize the follow-up messages sent by the bot?**

Yes, you can use AI-generated messages or write your own custom follow-up messages.

**Q: What channels does Auto Follow-Up support for messaging?**

Auto Follow-Up works across Live Chat, SMS, Facebook, Instagram, and WhatsApp, with dynamic channel switching available as needed.

**Q: How do I prevent my contacts from being overwhelmed by follow-ups?**

Use realistic delay intervals and avoid sending too many follow-ups in a short period to maintain a positive user experience.

**Q: Where can I see all scheduled follow-ups?**

All scheduled follow-ups are visible in the Response Info panel for full transparency.

**Q: What happens if the bot is inactive?**

No follow-up messages will be sent if the bot is inactive.

**Q: Do follow-up messages match the contact’s language?**Yes. If a contact has a preferred language set, Conversation AI sends follow-ups in that language by default.

**Q: Can Auto Follow-Up be used inside the Flow-Based Builder?**

Yes. Auto Follow-Up is available in the Flow-Based Builder for supported Conversation AI actions. This allows the bot to detect when a contact stops replying, schedule follow-ups from the same flow, and resume the conversation naturally once the contact replies.

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## **Related Articles**

-   [Conversation AI Bot - Explained](https://docs.ghlcustomercare.com/docs/ai-employee/getting-started-w-conversation-ai/conversation-ai-bot-explained)
-   [Setting Up Conversation AI](https://docs.ghlcustomercare.com/docs/ai-employee/getting-started-w-conversation-ai/how-to-set-up-a-conversation-ai-bot)
-   [How to Use Conversation AI to Book Appointments](https://docs.ghlcustomercare.com/docs/ai-employee/conversation-ai-goals-prompts-and-actions/appointment-booking-in-conversation-ai)
-   [Conversation AI Bot Dashboard](https://docs.ghlcustomercare.com/docs/ai-employee/conversation-ai/conversation-ai-agents-dashboard)
-   [Advanced Settings Overview - Conversation AI](https://docs.ghlcustomercare.com/docs/ai-employee/getting-started-w-conversation-ai/conversation-ai-advanced-settings-overview)
-   [Training Your Conversation AI Bot](https://docs.ghlcustomercare.com/docs/ai-employee/conversation-ai-training-bots/training-your-conversation-ai-bot)

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Documentation for GHL Customer Care. Support: support@ghlcustomercare.com